# TV+ Эфир vs iTV

The clearest difference is ads: iTV at none against TV+ Эфир's shown. iTV also leads on update cadence (every 3 days vs every 2 weeks) and ratings volume (345 vs 6). TV+ Эфир's advantage is rating (4.2 vs 3.8) and review sentiment (48% vs 33%). On price, in-app purchases, monetization model and iOS requirement there is nothing between them.

Both are free to download. TV+ Эфир sells 3 in-app purchases, starting at $0.99 per month and iTV sells 10 in-app purchases, starting at $0.99 per 7 days. Whichever you choose, the download price is not the number that matters.

TV+ Эфир holds the better App Store score, 4.2 against 3.8. That said, the two scores are not equally well evidenced: iTV has 345 ratings behind it against 6, so its average is the more settled of the two. Written reviews point the same way: 48% of TV+ Эфир's written reviews are positive against 33% of iTV's.

TV+ Эфир ships an update every 2 weeks, iTV every 3 days. The most recent releases landed on October 6, 2026 and October 15, 2026 respectively.

## The numbers

| Metric | TV+ Эфир | iTV |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.2 (6 ratings)](https://appshunter.io/ios/app/tv-plus/id1141924092/reviews)** | [3.8 (345 ratings)](https://appshunter.io/ios/app/itv/id1144347735/reviews) |
| Number of ratings | 6 | **345** |
| Positive reviews | **47.6% of reviews** | 33.1% of reviews |
| In-app purchases | Yes | Yes |
| Ads | Yes | **No** |
| Update frequency | Every 2 weeks | **Every 3 days** |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Size | 162 MB | 113 MB |
| Requires iOS | 15.0 | **14.0** |
| Devices | iPhone, iPad, iPod | **iPhone, iPad, iPod, Mac, Apple TV** |
| Age rating | 12+ | 9+ |
| Developer | [Lime HD, LLC](https://appshunter.io/developer/1460790643) | [ALPHAZET TECHNOLOGIES, MChJ](https://appshunter.io/developer/1598067528) |

## What reviewers say

### TV+ Эфир

[App page](https://appshunter.io/ios/app/tv-plus/id1141924092)

Watch Russian TV channels, movies, series, and sports live and on demand. Enjoy a user-friendly interface with excellent image quality and a wide variety of content for the whole family. Set notifications for your favorite shows and cast to your TV.

**Highlights:** Live Russian TV channels, Movies, series, and sports, Program guide with notifications, Screen mirroring to TV, Add channels to favorites, Adjust video quality settings

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Премиум | $0.99 | per month |
| Премиум - 3 месяца | $2.99 | per 3 months |
| Премиум - 6 месяцев | $4.99 | per 6 months |


### iTV

[App page](https://appshunter.io/ios/app/itv/id1144347735)

Stream a vast library of TV channels, movies, and series, including exclusive originals and dubbed content. Enjoy offline viewing, multi-device support, and a dedicated kids' profile. New releases are available for rent or purchase.

**Highlights:** 180+ TV channels, 7-day TV archive, Uzbek and foreign films, series, cartoons, Uzbek dubbing and AI subtitles, Kids' profile, Offline downloads, Multi-device support

**Features:** Vision Pro support

**In-app purchases (10)**

| Purchase | Price | Billing |
| --- | --- | --- |
| TV | $0.99 | per 7 days |
| Uzb Video | $0.99 | per 7 days |
| TV + Uzb Video | $1.49 | per 7 days |
| TV | $2.49 | per month |
| Uzb Video | $2.49 | per month |
| TV + Uzb Video | $3.99 | per month |
| Bahrom Nazarov. Ko'rgim keladi | $0.99 | one-time |
| Friend 3 | $1.99 | one-time |
| Imron. Hech kimga bermay sevaman | $1.99 | one-time |
| Dacha | $2.99 | one-time |


## Frequently asked questions

### Is TV+ Эфир free?

TV+ Эфир is free to download, with in-app purchases available.

### Is iTV free?

iTV is free to download, with in-app purchases available.

### Which has better reviews, TV+ Эфир or iTV?

TV+ Эфир is rated higher. TV+ Эфир averages 4.2 out of 5 from 6 ratings, while iTV averages 3.8 from 345 ratings.

### Do TV+ Эфир or iTV have ads?

TV+ Эфир shows ads; iTV does not.

### Which is updated more often, TV+ Эфир or iTV?

TV+ Эфир ships an update every 2 weeks, and iTV every 3 days. Most recently, TV+ Эфир was updated on October 6, 2026 and iTV on October 15, 2026.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*