# BrandCloud vs Direct Licensing Hub

The clearest difference is update cadence: BrandCloud at fortnightly against Direct Licensing Hub's every 3 months. On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

BrandCloud ships an update fortnightly, Direct Licensing Hub every 3 months. The most recent releases landed on September 10, 2026 and September 9, 2026 respectively.

## The numbers

| Metric | BrandCloud | Direct Licensing Hub |
| --- | --- | --- |
| Price | Free | Free |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Fortnightly** | Every 3 months |
| Size | 31 MB | 54 MB |
| Requires iOS | 16.0 | **15.1** |
| Devices | iPhone | **iPhone, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [Andreas Felsl](https://appshunter.io/developer/1156020786) | [Collegiate Licensing Company, LLC](https://appshunter.io/developer/1570403051) |

## What reviewers say

### BrandCloud

[App page](https://appshunter.io/ios/app/brandcloud/id1156020787)

**In-app purchases:** none


### Direct Licensing Hub

[App page](https://appshunter.io/ios/app/direct-licensing-hub/id1623194532)

**Features:** macOS Compatibility, Apple Wallet

**In-app purchases:** none


## Frequently asked questions

### Is BrandCloud free?

BrandCloud is free to download, with no in-app purchases.

### Is Direct Licensing Hub free?

Direct Licensing Hub is free to download, with no in-app purchases.

### Do BrandCloud or Direct Licensing Hub have ads?

Neither BrandCloud nor Direct Licensing Hub shows ads.

### Which is updated more often, BrandCloud or Direct Licensing Hub?

BrandCloud ships an update fortnightly, and Direct Licensing Hub every 3 months. Most recently, BrandCloud was updated on September 10, 2026 and Direct Licensing Hub on September 9, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*