# Principles In Action vs Below Me

The clearest difference is in-app purchases: Principles In Action at none against Below Me's 1. Principles In Action also leads on ratings volume (6.1K vs 1) and iOS requirement (16.0 vs 18.0). Below Me's advantage is update cadence (daily vs every 3 months). On price, rating, ads and device support there is nothing between them.

Both are free to download. Below Me sells 1 one-off in-app purchase. Principles In Action asks for nothing beyond the download.

On the App Store both sit at effectively the same score — 4.9 for Principles In Action against 5.0 for Below Me. That said, the two scores are not equally well evidenced: Principles In Action has 6.1K ratings behind it against 1, so its average is the more settled of the two.

Principles In Action ships an update every 3 months, Below Me daily. The most recent releases landed on October 24, 2026 and October 10, 2026 respectively.

## The numbers

| Metric | Principles In Action | Below Me |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.9 (6.1K ratings)](https://appshunter.io/ios/app/principles-in-action/id1211294305/reviews) | **[5.0 (1 ratings)](https://appshunter.io/ios/app/below-me/id6813999006/reviews)** |
| Number of ratings | **6.1K** | 1 |
| Positive reviews | 80.3% of reviews | — |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | Every 3 months | **Daily** |
| Monetization | **Free** | Free with in-app purchases |
| Size | 180 MB | 32 MB |
| Requires iOS | **16.0** | 18.0 |
| Devices | iPhone, iPad | iPhone, iPad |
| Age rating | 9+ | 4+ |
| Developer | [PRIOS, LLC](https://appshunter.io/developer/1211294304) | [Marc Bachmann](https://appshunter.io/developer/1896278158) |

## What reviewers say

### Principles In Action

[App page](https://appshunter.io/ios/app/principles-in-action/id1211294305)

Explore life and work principles from a renowned investor through interactive case studies, video footage, and assessments. Discover personalized guidance and compare insights with friends to achieve your goals.

**Highlights:** Interactive case studies, Behind-the-scenes video footage, PrinciplesYou Assessment, Personality test, Daily principle from Ray, Digital 'Coach' for principle guidance, Personal principle development section

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 💡 Excellent content and resources
- 👍 Helpful for self-development and growth
- 🚀 Seamless integration with book
- 🤩 Life-changing insights

**What reviewers complain about**

- 🐛 Crashes and loading issues
- 🔒 Privacy concerns with data sharing
- 🔍 Difficulty accessing saved progress
- ⏱️ Slow app performance

**Reported bugs**

- Frequent crashes
- Inability to open book or case studies
- Lost progress and saved data
- Compatibility issues with older devices

**Requested features**

- Dark mode option
- Ability to export user-added principles
- Improved sync across devices
- Better integration with book content


### Below Me

[App page](https://appshunter.io/ios/app/below-me/id6813999006)

This app uses your device's camera to show you countries and geographical features on the other side of the Earth. It provides a live augmented reality view of borders, sea names, and distances, allowing you to explore the planet from your current location or simulate others.

**Highlights:** Live AR view of country borders, Distance and direction readouts, Offline functionality, Simulate locations worldwide, Detailed geographical relief, Day-night line visualization

**Features:** Family Sharing, Vision Pro support

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Below Me Pro Version | $3.99 | one-time |


## Frequently asked questions

### Is Principles In Action free?

Principles In Action is free to download, with no in-app purchases.

### Is Below Me free?

Below Me is free to download, with in-app purchases available.

### Which has better reviews, Principles In Action or Below Me?

Below Me is rated higher. Principles In Action averages 4.9 out of 5 from 6.1K ratings, while Below Me averages 5.0 from 1 ratings.

### Do Principles In Action or Below Me have ads?

Neither Principles In Action nor Below Me shows ads.

### Which is updated more often, Principles In Action or Below Me?

Principles In Action ships an update every 3 months, and Below Me daily. Most recently, Principles In Action was updated on October 24, 2026 and Below Me on October 10, 2026.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*