# Universe Website Builder vs Wix Studio

The clearest difference is rating: Universe Website Builder at 4.5 against Wix Studio's 2.5. Universe Website Builder also leads on review sentiment (55% vs 14%) and ratings volume (9.8K vs 51). Wix Studio's advantage is in-app purchases (none vs 11) and ads (none vs shown). On price, device support and iOS requirement there is nothing between them.

Both are free to download. Universe Website Builder sells 9 in-app purchases, starting at $2.99 per month. Wix Studio asks for nothing beyond the download.

Universe Website Builder holds the better App Store score, 4.5 against 2.5. That said, the two scores are not equally well evidenced: Universe Website Builder has 9.8K ratings behind it against 51, so its average is the more settled of the two. Written reviews point the same way: 55% of Universe Website Builder's written reviews are positive against 14% of Wix Studio's.

Universe Website Builder ships an update fortnightly, Wix Studio monthly. The most recent releases landed on October 31, 2026 and October 27, 2026 respectively.

## The numbers

| Metric | Universe Website Builder | Wix Studio |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.5 (9.8K ratings)](https://appshunter.io/ios/app/universe-website-builder/id1211437633/reviews)** | [2.5 (51 ratings)](https://appshunter.io/ios/app/wix-studio/id6450957812/reviews) |
| Number of ratings | **9.8K** | 51 |
| Positive reviews | **54.8% of reviews** | 14.3% of reviews |
| In-app purchases | Yes | **No** |
| Ads | Yes | **No** |
| Update frequency | **Fortnightly** | Monthly |
| Monetization | Free with in-app purchases | **Ad-supported** |
| Size | 294 MB | 489 MB |
| Requires iOS | 16.0 | **15.1** |
| Devices | iPhone, iPad, Mac | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Universe Exploration Company](https://appshunter.io/developer/1012451110) | [Wix.com Inc.](https://appshunter.io/developer/407141669) |

## What reviewers say

### Universe Website Builder

[App page](https://appshunter.io/ios/app/universe-website-builder/id1211437633)

Build a professional website or online store quickly and easily with a drag-and-drop interface. Publish to a custom domain and accept payments in minutes. Includes tools for design, commerce, audience management, and AI-powered content creation.

**Highlights:** Drag-and-drop Grid Editor, 100+ customizable templates, Integrated e-commerce tools, AI copy and image generation, Audience management and email marketing, Custom domain publishing

**Features:** Vision Pro support

**In-app purchases (9)**

| Purchase | Price | Billing |
| --- | --- | --- |
| .COM Domain | $2.99 | per month |
| Universe Pro for 1 Site | $5.99 | per month |
| Universe Pro for 1 Site | $9.99 | per month |
| Universe Pro for 1 Site | $9.99 | per month |
| Universe Pro for 1 Site | $24.99 | per month |
| Universe Pro for 1 site | $24.99 | per month |
| Universe Pro  for 1 Site | $119.99 | per year |
| Universe Pro for 1 site | $199.99 | per year |
| Universe Pro for 1 Site | $199.99 | per year |

**What reviewers like**

- 🚀 Easy to use
- 🚀 Intuitive interface
- 🚀 Convenient mobile-first design
- 👍 Affordable pricing
- 👍 Responsive customer support

**What reviewers complain about**

- 🐛 Frequent crashes and bugs
- 🔒 Concerns over domain ownership
- 💰 Expensive pro features
- 🔒 Limited customization options
- 🔒 Restricted free version

**Reported bugs**

- Inability to save progress
- Glitches with image/video embedding
- Inconsistent performance across devices
- Issues with domain registration and transfer

**Requested features**

- Improved desktop responsiveness
- More design flexibility
- Ability to use own domain
- Expanded e-commerce features
- Better analytics and reporting


### Wix Studio

[App page](https://appshunter.io/ios/app/wix-studio/id6450957812)

Manage your agency's entire workload remotely. Track client sites, handle leads, and collaborate with your team. Stay updated on platform changes and receive 24/7 support.

**Highlights:** Manage client sites, Client communication, Lead management, Team collaboration, Project timelines, Platform updates

**Features:** Apple Wallet

**In-app purchases:** none


## Frequently asked questions

### Is Universe Website Builder free?

Universe Website Builder is free to download, with in-app purchases available.

### Is Wix Studio free?

Wix Studio is free to download, with no in-app purchases.

### Which has better reviews, Universe Website Builder or Wix Studio?

Universe Website Builder is rated higher. Universe Website Builder averages 4.5 out of 5 from 9.8K ratings, while Wix Studio averages 2.5 from 51 ratings.

### Do Universe Website Builder or Wix Studio have ads?

Universe Website Builder shows ads; Wix Studio does not.

### Which is updated more often, Universe Website Builder or Wix Studio?

Universe Website Builder ships an update fortnightly, and Wix Studio monthly. Most recently, Universe Website Builder was updated on October 31, 2026 and Wix Studio on October 27, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*