# 12th Tribe vs Beginning Boutique US

The clearest difference is rating: Beginning Boutique US at 4.8 against 12th Tribe's 4.3. Beginning Boutique US also leads on ads (none vs shown) and ratings volume (436 vs 4). On price, update cadence, in-app purchases and monetization model there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Beginning Boutique US holds the better App Store score, 4.8 against 4.3. That said, the two scores are not equally well evidenced: Beginning Boutique US has 436 ratings behind it against 4, so its average is the more settled of the two. Written reviews point the same way: 46% of 12th Tribe's written reviews are positive against 63% of Beginning Boutique US's.

12th Tribe ships an update fortnightly, Beginning Boutique US every 2 weeks. The most recent releases landed on November 2, 2026 and November 3, 2026 respectively.

## The numbers

| Metric | 12th Tribe | Beginning Boutique US |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.3 (4 ratings)](https://appshunter.io/ios/app/12th-tribe/id1234745637/reviews) | **[4.8 (436 ratings)](https://appshunter.io/ios/app/beginning-boutique-us/id1575443740/reviews)** |
| Number of ratings | 4 | **436** |
| Positive reviews | 46.2% of reviews | **62.5% of reviews** |
| In-app purchases | No | No |
| Ads | Yes | **No** |
| Update frequency | Fortnightly | **Every 2 weeks** |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Size | 92 MB | 83 MB |
| Requires iOS | 16.4 | 16.4 |
| Devices | iPhone | iPhone |
| Age rating | 4+ | 4+ |
| Developer | [12th Tribe](https://appshunter.io/developer/1286899226) | [Beginning Boutique](https://appshunter.io/developer/1575380556) |

## What reviewers say

### 12th Tribe

[App page](https://appshunter.io/ios/app/12th-tribe/id1234745637)

Discover curated women's fashion, from trend-driven outfits to everyday essentials. Find inspiration for every occasion and shop new arrivals with exclusive app perks. Enjoy a seamless shopping experience with fast checkout.

**Highlights:** Trend-driven outfits, Curated looks for every occasion, Early access to new arrivals, App-exclusive perks, Fast and easy checkout, Outfit inspiration

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 💗 High-quality designs
- 🛍️ Enjoyable shopping experience
- ⭐ Functional and user-friendly app

**What reviewers complain about**

- 💰 Expensive pricing
- 🚫 Limited size options
- 🔍 Buggy app features

**Reported bugs**

- App crashes and resets during sales
- Issues with address verification
- Inability to view product details

**Requested features**

- Expand size range
- Improve app stability and performance
- Offer more transparent return policies


### Beginning Boutique US

[App page](https://appshunter.io/ios/app/beginning-boutique-us/id1575443740)

Discover on-trend women's fashion with exclusive app offers, new styles weekly, and convenient shopping options. Enjoy fast shipping, easy returns, and buy now, pay later features.

**Highlights:** App-exclusive offers, New styles weekly, Fast shipping, Easy 30-day returns, Buy now, pay later options, Rewards program

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 👍 App is easy to navigate
- 👍 User-friendly interface
- 💖 Clothes are cute and trendy
- ✨ Great style and quality
- 🚀 Ships really fast to the US

**What reviewers complain about**

- 😞 Refused refund for tried-on dresses
- 😞 Lost package not refunded
- 😞 Delivery issues with USPS
- 😞 Never on time for orders
- 😞 Payment verification issues

**Reported bugs**

- Payment verification fails repeatedly
- Order delivery delays

**Requested features**

- Improve handling of lost/undelivered packages
- Streamline payment verification process
- Offer alternative shipping solutions when USPS fails


## Frequently asked questions

### Is 12th Tribe free?

12th Tribe is free to download, with no in-app purchases.

### Is Beginning Boutique US free?

Beginning Boutique US is free to download, with no in-app purchases.

### Which has better reviews, 12th Tribe or Beginning Boutique US?

Beginning Boutique US is rated higher. 12th Tribe averages 4.3 out of 5 from 4 ratings, while Beginning Boutique US averages 4.8 from 436 ratings.

### Do 12th Tribe or Beginning Boutique US have ads?

12th Tribe shows ads; Beginning Boutique US does not.

### Which is updated more often, 12th Tribe or Beginning Boutique US?

12th Tribe ships an update fortnightly, and Beginning Boutique US every 2 weeks. Most recently, 12th Tribe was updated on November 2, 2026 and Beginning Boutique US on November 3, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*