# Carter's vs WIC2Go

The clearest difference is review sentiment: Carter's at 67% against WIC2Go's 9%. Carter's also leads on rating (4.9 vs 2.3) and update cadence (fortnightly vs every 5 months). WIC2Go's advantage is iOS requirement (8.0 vs 17.0). On price, ads, in-app purchases and monetization model there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Carter's holds the better App Store score, 4.9 against 2.3. That said, the two scores are not equally well evidenced: Carter's has 183K ratings behind it against 547, so its average is the more settled of the two. Written reviews point the same way: 67% of Carter's's written reviews are positive against 9% of WIC2Go's.

Carter's ships an update fortnightly, WIC2Go every 5 months. The most recent releases landed on September 28, 2026 and September 25, 2026 respectively.

## The numbers

| Metric | Carter's | WIC2Go |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.9 (183K ratings)](https://appshunter.io/ios/app/carters/id1275723118/reviews)** | [2.3 (547 ratings)](https://appshunter.io/ios/app/wic2go/id1374515952/reviews) |
| Number of ratings | **183K** | 547 |
| Positive reviews | **66.7% of reviews** | 9.2% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Fortnightly** | Every 5 months |
| Monetization | Free | Free |
| Best chart rank | **#139** | — |
| Size | 190 MB | 74 MB |
| Requires iOS | 17.0 | **8.0** |
| Devices | iPhone, iPad | iPhone, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Carter's Retail, Inc.](https://appshunter.io/developer/1275723117) | [CMA, Inc.](https://appshunter.io/developer/1261056846) |

## What reviewers say

### Carter's

[App page](https://appshunter.io/ios/app/carters/id1275723118)

**Currently charting:** #139 Top Free · Shopping (US App Store)

Discover and shop styles for babies, toddlers, and big kids from five beloved family brands. Find curated collections for specific needs like bedtime or gifts, and enjoy convenient shopping options like curbside pickup and same-day delivery.

**Highlights:** Shop 5 family brands in one app, Check local store inventory, Curbside pickup & same-day delivery, Track Carter's Rewards, App-exclusive launches, Browse sustainable essentials

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 💕 Love the clothes
- 💰 Great deals and rewards
- 👍 Convenient app for shopping
- 🛒 Smooth checkout process

**What reviewers complain about**

- 🐛 Glitchy app with errors
- 🔍 Inaccurate inventory/filtering
- 🔄 Items disappearing from cart
- 🔒 Issues with password recovery
- 🤔 Confusing/unintuitive layout

**Reported bugs**

- Unable to add items to cart
- App crashes and freezes
- Incorrect address auto-correction
- Rewards not applying properly

**Requested features**

- Add a 'favorites' feature
- Improve cart management
- Better sync between app and website
- More detailed product information


### WIC2Go

[App page](https://appshunter.io/ios/app/wic2go/id1374515952)

This app simplifies shopping for New York State WIC participants. It helps locate WIC clinics and authorized stores, and scan barcodes to verify WIC-approved foods. Participants with an eWIC account can also track appointments and benefit details.

**Highlights:** Find WIC clinics, Locate WIC-authorized stores, Scan barcodes for WIC approval, View upcoming appointments, Check benefit balance, Track benefit expiration

**Features:** macOS Compatibility

**In-app purchases:** none

**What reviewers like**

- 🚀 Easy to use
- 📊 Helpful for tracking benefits
- 🔍 Barcode scanning feature

**What reviewers complain about**

- 🐛 Frequent login issues
- 🔍 Unreliable barcode scanning
- 💻 App crashes and stops working
- 🤔 Inconsistent performance

**Reported bugs**

- Users unable to log in or create accounts
- Barcode scanner not functioning properly
- App randomly logging users out or not working

**Requested features**

- Update app to fix login and barcode scanning issues
- Improve app reliability and stability
- Add option to view benefit balances


## Frequently asked questions

### Is Carter's free?

Carter's is free to download, with no in-app purchases.

### Is WIC2Go free?

WIC2Go is free to download, with no in-app purchases.

### Which has better reviews, Carter's or WIC2Go?

Carter's is rated higher. Carter's averages 4.9 out of 5 from 183K ratings, while WIC2Go averages 2.3 from 547 ratings.

### Do Carter's or WIC2Go have ads?

Neither Carter's nor WIC2Go shows ads.

### Which is updated more often, Carter's or WIC2Go?

Carter's ships an update fortnightly, and WIC2Go every 5 months. Most recently, Carter's was updated on September 28, 2026 and WIC2Go on September 25, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*