# Carter's vs Smith + Co.

The clearest difference is chart position: Carter's at #134 against Smith + Co.'s unranked. Smith + Co.'s advantage is iOS requirement (15.1 vs 17.0). On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Carter's ships an update fortnightly, Smith + Co. every 4 weeks. The most recent releases landed on September 28, 2026 and September 18, 2026 respectively.

## The numbers

| Metric | Carter's | Smith + Co. |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.9 (183K ratings)](https://appshunter.io/ios/app/carters/id1275723118/reviews)** | — |
| Number of ratings | **183K** | — |
| Positive reviews | 66.7% of reviews | — |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Fortnightly** | Every 4 weeks |
| Monetization | Free | — |
| Best chart rank | **#134** | — |
| Size | 190 MB | 70 MB |
| Requires iOS | 17.0 | **15.1** |
| Devices | iPhone, iPad | **iPhone, iPad, iPod** |
| Age rating | 4+ | 9+ |
| Developer | [Carter's Retail, Inc.](https://appshunter.io/developer/1275723117) | [shopmanyapps LLC](https://appshunter.io/developer/1641817990) |

## What reviewers say

### Carter's

[App page](https://appshunter.io/ios/app/carters/id1275723118)

**Currently charting:** #134 Top Free · Shopping (US App Store)

Discover and shop styles for babies, toddlers, and big kids from five beloved family brands. Find curated collections for specific needs like bedtime or gifts, and enjoy convenient shopping options like curbside pickup and same-day delivery.

**Highlights:** Shop 5 family brands in one app, Check local store inventory, Curbside pickup & same-day delivery, Track Carter's Rewards, App-exclusive launches, Browse sustainable essentials

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 💕 Love the clothes
- 💰 Great deals and rewards
- 👍 Convenient app for shopping
- 🛒 Smooth checkout process

**What reviewers complain about**

- 🐛 Glitchy app with errors
- 🔍 Inaccurate inventory/filtering
- 🔄 Items disappearing from cart
- 🔒 Issues with password recovery
- 🤔 Confusing/unintuitive layout

**Reported bugs**

- Unable to add items to cart
- App crashes and freezes
- Incorrect address auto-correction
- Rewards not applying properly

**Requested features**

- Add a 'favorites' feature
- Improve cart management
- Better sync between app and website
- More detailed product information


### Smith + Co.

[App page](https://appshunter.io/ios/app/smith-plus-co/id1641821246)

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Carter's free?

Carter's is free to download, with no in-app purchases.

### Is Smith + Co. free?

Smith + Co. is free to download, with no in-app purchases.

### Do Carter's or Smith + Co. have ads?

Neither Carter's nor Smith + Co. shows ads.

### Which is updated more often, Carter's or Smith + Co.?

Carter's ships an update fortnightly, and Smith + Co. every 4 weeks. Most recently, Carter's was updated on September 28, 2026 and Smith + Co. on September 18, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*