# XHelper vs Search Ads Manager

The clearest difference is in-app purchases: XHelper at none against Search Ads Manager's 4. Search Ads Manager's advantage is update cadence (every 5 days vs every 16 months) and iOS requirement (17.4 vs 27.0). On price, review sentiment, ads and device support there is nothing between them.

Both are free to download. Search Ads Manager sells 4 in-app purchases, starting at $4.99 per 7 days. XHelper asks for nothing beyond the download.

XHelper ships an update every 16 months, Search Ads Manager every 5 days. The most recent releases landed on October 18, 2026 and October 9, 2026 respectively.

## The numbers

| Metric | XHelper | Search Ads Manager |
| --- | --- | --- |
| Price | Free | Free |
| Rating | — | **[5.0 (3 ratings)](https://appshunter.io/ios/app/search-ads-manager-analytics/id1526274521/reviews)** |
| Number of ratings | — | **3** |
| Positive reviews | 100.0% of reviews | 100.0% of reviews |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | Every 16 months | **Every 5 days** |
| Monetization | **Free** | Paid |
| Size | 6 MB | 24 MB |
| Requires iOS | 27.0 | **17.4** |
| Devices | iPhone, iPad, Mac | iPhone, iPad, Mac |
| Age rating | 4+ | 4+ |
| Developer | [Vea Software LLC](https://appshunter.io/developer/578466740) | [Remote Sunrise LTD](https://appshunter.io/developer/619088610) |

## What reviewers say

### XHelper

[App page](https://appshunter.io/ios/app/xhelper-developer-toolkit/id1329601633)

A straightforward utility for developers to perform common cryptographic and encoding tasks. It allows hashing strings with SHA256, converting between epoch and Unix timestamps, and encoding/decoding with base64.

**Highlights:** SHA256 string hashing, Epoch and Unix timestamp conversion, Base64 encoding, Base64 decoding

**In-app purchases:** none


### Search Ads Manager

[App page](https://appshunter.io/ios/app/search-ads-manager-analytics/id1526274521)

Manage all your Apple Search Ads campaigns, ad groups, and keywords from a single, secure workspace on your iPhone, iPad, or Mac. Streamline workflows with powerful tools for bulk editing, campaign creation, and keyword control.

**Highlights:** Unified workspace for campaigns, ad groups, and keywords, Bulk editing of budgets, geo-targeting, and status, SKAG builder for single-keyword ad groups, Keyword control center with bulk updating, Campaign creation wizard, Automatic refresh and persistent settings

**Features:** Family Sharing, Vision Pro support

**In-app purchases (4)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Premium - 1 week | $4.99 | per 7 days |
| Premium - 1 month | $9.99 | per month |
| Premium - 1 year | $19.99 | per year |
| Premium - lifetime | $39.99 | one-time |


## Frequently asked questions

### Is XHelper free?

XHelper is free to download, with no in-app purchases.

### Is Search Ads Manager free?

Search Ads Manager is free to download, with in-app purchases available.

### Do XHelper or Search Ads Manager have ads?

Neither XHelper nor Search Ads Manager shows ads.

### Which is updated more often, XHelper or Search Ads Manager?

XHelper ships an update every 16 months, and Search Ads Manager every 5 days. Most recently, XHelper was updated on October 18, 2026 and Search Ads Manager on October 9, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*