# Every Mother vs Expecting and Empowered

The clearest difference is monetization model: Expecting and Empowered at free with in-app purchases against Every Mother's subscription. Expecting and Empowered also leads on review sentiment (91% vs 62%) and rating (4.8 vs 4.6). On price, ratings volume, update cadence and ads there is nothing between them.

Both are free to download. Every Mother sells 5 in-app purchases, starting at $24.99 per month and Expecting and Empowered sells 5 in-app purchases, starting at $19.99 per month. Whichever you choose, the download price is not the number that matters.

Expecting and Empowered holds the better App Store score, 4.8 against 4.6. Both are backed by a comparable volume of ratings — 1.3K and 444 respectively. Written reviews point the same way: 62% of Every Mother's written reviews are positive against 91% of Expecting and Empowered's.

Every Mother ships an update every 2 weeks, Expecting and Empowered every 3 weeks. The most recent releases landed on November 2, 2026 and November 3, 2026 respectively.

## The numbers

| Metric | Every Mother | Expecting and Empowered |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.6 (1.3K ratings)](https://appshunter.io/ios/app/every-mother/id1369750567/reviews) | **[4.8 (444 ratings)](https://appshunter.io/ios/app/expecting-and-empowered/id1594936110/reviews)** |
| Number of ratings | **1.3K** | 444 |
| Positive reviews | 62.0% of reviews | **91.4% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | **Every 2 weeks** | Every 3 weeks |
| Monetization | Subscription | **Free with in-app purchases** |
| Size | 75 MB | 74 MB |
| Requires iOS | **15.1** | 15.6 |
| Devices | iPhone, iPad, iPod | **iPhone, iPad, iPod, Apple Watch** |
| Age rating | 4+ | 4+ |
| Developer | [Sustainable Fitness Inc.](https://appshunter.io/developer/1369750566) | [Expecting and Empowered LLC](https://appshunter.io/developer/1594936112) |

## What reviewers say

### Every Mother

[App page](https://appshunter.io/ios/app/every-mother/id1369750567)

This app offers personalized, research-based exercise plans for core and pelvic floor health. It provides clinically proven exercises to address specific symptoms and is designed for women at any fitness level and life stage. Daily curated plans are created with physical therapists and fit into busy schedules.

**Highlights:** Personalized exercise plans, Core and pelvic floor focus, Clinically proven exercises, On-demand access, Short workout regimens, Created with physical therapists

**Features:** Vision Pro support

**In-app purchases (5)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Monthly | $24.99 | per month |
| Quarterly | $59.99 | per 3 months |
| Biannual | $89.99 | per 6 months |
| Annual Special Offer | $109.99 | per year |
| Annual | $119.99 | per year |

**What reviewers like**

- 💪 Effective for diastasis recti recovery
- 🕰️ Manageable workout duration
- 🧘‍♀️ Calming and relaxing aesthetic
- 🧠 Informative and educational
- 🤝 Supportive community

**What reviewers complain about**

- 🤑 Expensive subscription model
- 🕰️ Repetitive and monotonous workouts
- 🤖 Lack of personalized instruction
- 🔍 Difficulty finding specific workouts
- 🔁 Automatic renewal issues

**Reported bugs**

- App crashes or malfunctions
- Connectivity issues
- Incorrect or missing user information

**Requested features**

- Ability to bookmark or save favorite workouts
- More diverse representation of body types
- Reminders or notifications for daily workouts
- Offline workout mode
- More advanced or challenging workout options


### Expecting and Empowered

[App page](https://appshunter.io/ios/app/expecting-and-empowered/id1594936110)

This app offers expertly designed at-home workouts for pregnant and postpartum mothers. It provides safe, effective, and manageable fitness plans tailored to each week of your journey, requiring minimal equipment and time.

**Highlights:** Pregnancy strength training, Postpartum strength training (vaginal & C-section), Return to running programs, Core strengthening series, Prenatal and postpartum yoga, Workout scheduling, Community support

**Features:** Apple Watch app, Vision Pro support

**In-app purchases (5)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Monthly Subscription | $19.99 | per month |
| Monthly Subscription | $19.99 | per month |
| Annual Subscription | $19.99 | per month |
| Annual Subscription | $149.99 | per year |
| Annual Subscription | $149.99 | per year |

**What reviewers like**

- 💪 Effective workouts
- 🤰 Tailored for pregnancy/postpartum
- 🧠 Helpful guidance and education
- 🕰️ Manageable workout lengths
- 🏃‍♀️ Great return to running program

**What reviewers complain about**

- 🐛 Occasional app glitches and bugs
- 🔊 Audio/video quality issues
- 🕰️ Workouts can feel rushed
- 🤔 Some exercises not suitable for all
- 🔑 Repeated sign-in required

**Reported bugs**

- Workouts skipping or getting stuck in loops
- Inability to preview upcoming exercises
- Automated log out issues

**Requested features**

- Add ability to log weights used
- Improve scheduling and workout tracking
- Allow listening to own music during workouts
- Provide more modifications for exercises


## Frequently asked questions

### Is Every Mother free?

Every Mother is free to download, with in-app purchases available.

### Is Expecting and Empowered free?

Expecting and Empowered is free to download, with in-app purchases available.

### Which has better reviews, Every Mother or Expecting and Empowered?

Expecting and Empowered is rated higher. Every Mother averages 4.6 out of 5 from 1.3K ratings, while Expecting and Empowered averages 4.8 from 444 ratings.

### Do Every Mother or Expecting and Empowered have ads?

Neither Every Mother nor Expecting and Empowered shows ads.

### Which is updated more often, Every Mother or Expecting and Empowered?

Every Mother ships an update every 2 weeks, and Expecting and Empowered every 3 weeks. Most recently, Every Mother was updated on November 2, 2026 and Expecting and Empowered on November 3, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*