# VIVOTEK Retail vs SimplyWise

The clearest difference is in-app purchases: VIVOTEK Retail at none against SimplyWise's 8. VIVOTEK Retail also leads on ads (none vs shown) and rating (5.0 vs 4.8). SimplyWise's advantage is update cadence (monthly vs every 25 months) and ratings volume (42K vs 2). On price and device support there is nothing between them.

Both are free to download. SimplyWise sells 8 in-app purchases, starting at $4.99 per month. VIVOTEK Retail asks for nothing beyond the download.

VIVOTEK Retail holds the better App Store score, 5.0 against 4.8. That said, the two scores are not equally well evidenced: SimplyWise has 42K ratings behind it against 2, so its average is the more settled of the two.

VIVOTEK Retail ships an update every 25 months, SimplyWise monthly. The most recent releases landed on November 2, 2026 and November 10, 2026 respectively.

## The numbers

| Metric | VIVOTEK Retail | SimplyWise |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[5.0 (2 ratings)](https://appshunter.io/ios/app/vivotek-retail/id1415638596/reviews)** | [4.8 (42K ratings)](https://appshunter.io/ios/app/simplywise-cost-estimator/id6670619664/reviews) |
| Number of ratings | 2 | **42K** |
| Positive reviews | — | 77.9% of reviews |
| In-app purchases | **No** | Yes |
| Ads | **No** | Yes |
| Update frequency | Every 25 months | **Monthly** |
| Monetization | **Free** | Free with in-app purchases |
| Best chart rank | — | **#10** |
| Size | 18 MB | 138 MB |
| Requires iOS | **11.0** | 15.5 |
| Devices | iPhone, iPod | iPhone, iPod |
| Age rating | 4+ | 17+ |
| Developer | [VIVOTEK inc.](https://appshunter.io/developer/397340655) | [SimplyWise, Inc.](https://appshunter.io/developer/1538521097) |

## What reviewers say

### VIVOTEK Retail

[App page](https://appshunter.io/ios/app/vivotek-retail/id1415638596)

This application helps small to medium-sized businesses analyze in-store customer traffic and evaluate marketing campaign effectiveness. It provides detailed reports and customizable dashboards to understand guest flow patterns and optimize resource allocation. Original surveillance features are also maintained.

**Highlights:** People counting reports, Multiple chart displays, Performance comparison, Customizable report dashboard, Real-time dashboard sync, Exportable reports

**Features:** macOS Compatibility

**In-app purchases:** none


### SimplyWise

[App page](https://appshunter.io/ios/app/simplywise-cost-estimator/id6670619664)

**Currently charting:** #10 Top Grossing · Business, #115 Top Free · Business (US App Store)

This app uses AI to transform job site photos into detailed construction estimates, including material and labor costs. It generates professional bids, suggests upsells, and helps manage projects from start to finish, all from your mobile device.

**Highlights:** AI-powered photo-to-estimate, Before & after visualization, 3D room scanning, Professional bid creation, Smart upsell suggestions, Invoicing and work order management

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (8)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Cost Estimator Business | $4.99 | per month |
| Cost Estimator Pro | $9.99 | per month |
| Cost Estimator Pro | $19.99 | per month |
| Cost Estimator Pro | $29.99 | per month |
| Cost Estimator Pro | $49.99 | per month |
| Cost Estimator Business | $59.99 | per year |
| Cost Estimator Pro | $239.99 | per year |
| Cost Estimator Pro | $299.99 | per year |

**What reviewers like**

- 🚀 Fast and accurate
- 👍 Simple to use, efficient and super helpful
- 👍 Easy to use
- 🚀 Accurate and comprehensive estimates
- 👍 Simplest estimator app for contractors

**What reviewers complain about**

- 🐛 Completely off for quoting paint projects
- 🐛 Unable to type in amounts once the estimate is generated
- 🐛 Hitting the back button takes you to the beginning when creating an estimate
- 🐛 Estimates in process will delete and app will restart if you switch screens
- 🐛 Apple keyboard issues

**Reported bugs**

- Inaccurate paint project estimates
- Issues with editing estimates
- Estimates being deleted when switching screens

**Requested features**

- Same account for both Android and iPad
- Ability to save estimates in progress


## Frequently asked questions

### Is VIVOTEK Retail free?

VIVOTEK Retail is free to download, with no in-app purchases.

### Is SimplyWise free?

SimplyWise is free to download, with in-app purchases available.

### Which has better reviews, VIVOTEK Retail or SimplyWise?

VIVOTEK Retail is rated higher. VIVOTEK Retail averages 5.0 out of 5 from 2 ratings, while SimplyWise averages 4.8 from 42K ratings.

### Do VIVOTEK Retail or SimplyWise have ads?

SimplyWise shows ads; VIVOTEK Retail does not.

### Which is updated more often, VIVOTEK Retail or SimplyWise?

VIVOTEK Retail ships an update every 25 months, and SimplyWise monthly. Most recently, VIVOTEK Retail was updated on November 2, 2026 and SimplyWise on November 10, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*