# Brady Express Labels vs DYMO® LabelManager® Connect

The clearest difference is rating: Brady Express Labels at 4.4 against DYMO® LabelManager® Connect's 2.0. Brady Express Labels also leads on ratings volume (407 vs 4) and review sentiment (63% vs 40%). DYMO® LabelManager® Connect's advantage is monetization model (free vs free with in-app purchases) and iOS requirement (12.0 vs 15.0). On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Brady Express Labels holds the better App Store score, 4.4 against 2.0. That said, the two scores are not equally well evidenced: Brady Express Labels has 407 ratings behind it against 4, so its average is the more settled of the two. Written reviews point the same way: 63% of Brady Express Labels's written reviews are positive against 40% of DYMO® LabelManager® Connect's.

Brady Express Labels ships an update every 2 months, DYMO® LabelManager® Connect every 6 weeks. The most recent releases landed on September 26, 2026 and September 11, 2026 respectively.

## The numbers

| Metric | Brady Express Labels | DYMO® LabelManager® Connect |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.4 (407 ratings)](https://appshunter.io/ios/app/brady-express-labels/id1428966237/reviews)** | [2.0 (4 ratings)](https://appshunter.io/ios/app/dymo-labelmanager-connect/id6615086175/reviews) |
| Number of ratings | **407** | 4 |
| Positive reviews | **62.7% of reviews** | 40.0% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 2 months | **Every 6 weeks** |
| Monetization | Free with in-app purchases | **Free** |
| Size | 313 MB | 68 MB |
| Requires iOS | 15.0 | **12.0** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Brady Corporation](https://appshunter.io/developer/487635364) | [DYMO](https://appshunter.io/developer/433704256) |

## What reviewers say

### Brady Express Labels

[App page](https://appshunter.io/ios/app/brady-express-labels/id1428966237)

Design, view, and print labels directly from your smartphone. Offers extensive design options, including multiple guides, barcode types, fonts, languages, and symbols. Streamline labeling with data import, sequence creation, barcode scanning, and text recognition features.

**Highlights:** Label design and printing from phone, 11 label design guides, 34 barcode symbologies, 85 fonts and 34 languages, Over 1,500 symbols, Import data from spreadsheets, Voice-to-text and photo-to-text

**In-app purchases:** none

**What reviewers like**

- 🚀 Awesome printer
- 👍 Easy to use
- 🔋 Long-lasting battery
- 💡 Versatile label creation
- 🚀 Intuitive app interface

**What reviewers complain about**

- 🐛 App crashes on startup
- 🐛 Bluetooth connection issues
- 🐛 Orientation issues when printing
- 🐛 Cartridge issues (false empty)
- 🐛 Difficult text editing

**Reported bugs**

- App crashes immediately on launch
- Saved labels not working after update
- Orientation reverts unexpectedly when printing
- Cartridges marked as empty when not
- Text formatting issues (all uppercase)

**Requested features**

- Allow selective text editing
- Add default file location for cloud storage
- Provide backup/restore feature for saved labels
- Add copies field in wire wrap screen
- Improve text centering for multiple lines


### DYMO® LabelManager® Connect

[App page](https://appshunter.io/ios/app/dymo-labelmanager-connect/id6615086175)

This app connects to a compatible label maker machine via Bluetooth for easy, professional label creation. Design custom labels with various fonts, frames, icons, and barcodes, or use pre-designed templates. Save your designs for future use and preview before printing.

**Highlights:** Bluetooth Low Energy connectivity, 28 fonts, 6 font styles, 400+ icons and 20+ frames/backgrounds, Barcode and QR code generation, 70+ pre-designed templates, Save and preview label designs

**In-app purchases:** none


## Frequently asked questions

### Is Brady Express Labels free?

Brady Express Labels is free to download, with no in-app purchases.

### Is DYMO® LabelManager® Connect free?

DYMO® LabelManager® Connect is free to download, with no in-app purchases.

### Which has better reviews, Brady Express Labels or DYMO® LabelManager® Connect?

Brady Express Labels is rated higher. Brady Express Labels averages 4.4 out of 5 from 407 ratings, while DYMO® LabelManager® Connect averages 2.0 from 4 ratings.

### Do Brady Express Labels or DYMO® LabelManager® Connect have ads?

Neither Brady Express Labels nor DYMO® LabelManager® Connect shows ads.

### Which is updated more often, Brady Express Labels or DYMO® LabelManager® Connect?

Brady Express Labels ships an update every 2 months, and DYMO® LabelManager® Connect every 6 weeks. Most recently, Brady Express Labels was updated on September 26, 2026 and DYMO® LabelManager® Connect on September 11, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*