# Filter It vs Imajjio

The clearest difference is update cadence: Filter It at every 6 weeks against Imajjio's every 12 months. On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Filter It sells 10 in-app purchases, starting at $8.99 per month and Imajjio sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.

Filter It ships an update every 6 weeks, Imajjio every 12 months. The most recent releases landed on November 2, 2026 and November 12, 2026 respectively.

## The numbers

| Metric | Filter It | Imajjio |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[5.0 (3 ratings)](https://appshunter.io/ios/app/filter-it/id1434333086/reviews)** | — |
| Number of ratings | **3** | — |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | **Every 6 weeks** | Every 12 months |
| Monetization | Subscription | — |
| Size | 46 MB | 22 MB |
| Requires iOS | **15.0** | 16.6 |
| Devices | iPhone, iPad, iPod | iPhone, iPad, Apple TV |
| Age rating | 4+ | 4+ |
| Developer | [Dal Rupnik](https://appshunter.io/developer/631308099) | [Michael McNabb](https://appshunter.io/developer/741556943) |

## What reviewers say

### Filter It

[App page](https://appshunter.io/ios/app/filter-it/id1434333086)

Easily apply beautiful photo filters and effects with just a few taps. Organize your favorite filters for quick access and compare options with a swipe. Export edited photos instantly.

**Highlights:** Apply photo filters and effects, Organize favorite filters, Compare filters with swipe, Quick export of photos, Access to over 30 filters, New filters added monthly

**In-app purchases (10)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Filter It Monthly Subscription | $8.99 | per month |
| Filter It Monthly Subscription | $11.99 | per month |
| Filter It Monthly Subscription | $11.99 | per month |
| Filter It Monthly Subscription | $11.99 | per month |
| Filter It Monthly Subscription | $14.99 | per month |
| Filter It Monthly Subscription | $14.99 | per month |
| Filter It Quarter Subscription | $19.99 | per 3 months |
| Filter It Quarter Subscription | $23.99 | per 3 months |
| Filter It Annual Subscription | $29.99 | per year |
| Filter It Annual Subscription | $34.99 | per year |


### Imajjio

[App page](https://appshunter.io/ios/app/imajjio/id6444018761)

**Features:** macOS Compatibility, Family Sharing

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Imajjio Pro | $4.99 | one-time |


## Frequently asked questions

### Is Filter It free?

Filter It is free to download, with in-app purchases available.

### Is Imajjio free?

Imajjio is free to download, with in-app purchases available.

### Do Filter It or Imajjio have ads?

Neither Filter It nor Imajjio shows ads.

### Which is updated more often, Filter It or Imajjio?

Filter It ships an update every 6 weeks, and Imajjio every 12 months. Most recently, Filter It was updated on November 2, 2026 and Imajjio on November 12, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*