# Colgate Magik vs Truthbrush

The clearest difference is update cadence: Truthbrush at every 9 days against Colgate Magik's every 2 months. Truthbrush also leads on iOS requirement (13.0 vs 15.0). On price, rating, review sentiment and ratings volume there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

On the App Store both sit at effectively the same score — 4.5 for Colgate Magik against 4.5 for Truthbrush. Both are backed by a comparable volume of ratings — 1.6K and 697 respectively. Written reviews are what separate them: 44% of Colgate Magik's written reviews are positive against 52% of Truthbrush's.

Colgate Magik ships an update every 2 months, Truthbrush every 9 days. The most recent releases landed on November 2, 2026 and November 3, 2026 respectively.

## The numbers

| Metric | Colgate Magik | Truthbrush |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.5 (1.6K ratings)](https://appshunter.io/ios/app/colgate-magik/id1436037091/reviews)** | [4.5 (697 ratings)](https://appshunter.io/ios/app/truthbrush/id1521192393/reviews) |
| Number of ratings | **1.6K** | 697 |
| Positive reviews | 44.4% of reviews | **52.1% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 2 months | **Every 9 days** |
| Monetization | Free | Free |
| Size | 195 MB | 117 MB |
| Requires iOS | 15.0 | **13.0** |
| Devices | **iPhone, iPad, iPod** | iPhone, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Colgate-Palmolive Company](https://appshunter.io/developer/321406727) | [Candibell](https://appshunter.io/developer/1460011462) |

## What reviewers say

### Colgate Magik

[App page](https://appshunter.io/ios/app/colgate-magik/id1436037091)

This app uses augmented reality to transform a manual toothbrush into a smart device for children. It gamifies brushing by having kids hunt monsters and earn rewards, while also tracking their technique across 16 zones of the mouth. A parental dashboard provides feedback to help improve brushing habits.

**Highlights:** Augmented reality brushing games, 16-zone mouth tracking, Cavity monster hunting, 3D Magik Brushing Masks, Parental dashboard, Personalized mouth map, Photo saving to camera roll

**In-app purchases:** none

**What reviewers like**

- 👍 Encourages kids to brush teeth
- 🎉 Makes brushing teeth fun
- 🤗 Helps establish good brushing habits
- 🤩 Engaging game elements
- 🎨 Customizable masks/hats

**What reviewers complain about**

- 🐛 Toothbrush detection issues
- 🤔 Inconsistent scoring/progress tracking
- 💾 Lost user data/progress
- 🤯 Frustrating app updates
- 📸 Photos saved to phone instead of in-app

**Reported bugs**

- App crashes/freezes
- Login/authentication issues
- Toothbrush not recognized
- Progress resets unexpectedly
- Inconsistent scoring/rewards

**Requested features**

- More worlds/levels to unlock
- Ability to transfer accounts across devices
- Parental dashboard to track progress
- Flossing feature
- Customizable brushing timer


### Truthbrush

[App page](https://appshunter.io/ios/app/truthbrush/id1521192393)

This app helps you monitor and improve your family's oral hygiene by tracking toothbrushing duration, coverage, and frequency. It provides insights into brushing habits, allows for goal setting and rewards, and can share data with your dentist.

**Highlights:** Track toothbrushing events, Monitor duration and coverage, Set goals and rewards, Configurable beep timer, Share data with dentist, Performance reports, Brushing tips

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 🎮 Effective gamification motivates children to brush teeth
- 📊 Accurate tracking of brushing duration and technique
- 👍 User-friendly app interface and easy setup
- 🏆 Badge system encourages engagement and habit building
- 💡 Visual feedback shows areas needing improvement

**What reviewers complain about**

- 🐛 Frequent app crashes and connectivity issues
- ❌ Inconsistent and inaccurate tracking results
- ⚠️ Poor hardware quality and durability
- 💰 Expensive for unreliable functionality
- 🔌 Hub disconnects frequently requiring manual reconnection

**Reported bugs**

- App crashes when linking trackers to profiles
- Hub fails to stay connected and frequently disconnects
- Brushing sessions not recorded or missed
- Inaccurate tracking accuracy (false high scores)
- Version 2.0 regularly fails to record brushing

**Requested features**

- Percentage tracker for active/passive/interrupted brushing
- 30-minute increment options for activity alerts
- Child-friendly badge designs (more engaging graphics)
- Separate child and parent app profiles/interfaces
- Child lock/read-only mode with PIN protection


## Frequently asked questions

### Is Colgate Magik free?

Colgate Magik is free to download, with no in-app purchases.

### Is Truthbrush free?

Truthbrush is free to download, with no in-app purchases.

### Which has better reviews, Colgate Magik or Truthbrush?

Colgate Magik is rated higher. Colgate Magik averages 4.5 out of 5 from 1.6K ratings, while Truthbrush averages 4.5 from 697 ratings.

### Do Colgate Magik or Truthbrush have ads?

Neither Colgate Magik nor Truthbrush shows ads.

### Which is updated more often, Colgate Magik or Truthbrush?

Colgate Magik ships an update every 2 months, and Truthbrush every 9 days. Most recently, Colgate Magik was updated on November 2, 2026 and Truthbrush on November 3, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*