# BRITISH MADE（ブリティッシュメイド）公式アプリ vs STEPS LTD.

The clearest difference is update cadence: BRITISH MADE（ブリティッシュメイド）公式アプリ at every 6 months against STEPS LTD.'s every 19 months. STEPS LTD.'s advantage is iOS requirement (12.0 vs 16.1.1). On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

BRITISH MADE（ブリティッシュメイド）公式アプリ ships an update every 6 months, STEPS LTD. every 19 months. The most recent releases landed on August 26, 2026 and September 10, 2026 respectively.

## The numbers

| Metric | BRITISH MADE（ブリティッシュメイド）公式アプリ | STEPS LTD. |
| --- | --- | --- |
| Price | Free | Free |
| Positive reviews | 66.7% of reviews | — |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Every 6 months** | Every 19 months |
| Monetization | Free | — |
| Size | 28 MB | 3 MB |
| Requires iOS | 16.1.1 | **12.0** |
| Devices | iPhone | **iPhone, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [WATANABE&CO., LTD.](https://appshunter.io/developer/1439540736) | [STEPS LTD.](https://appshunter.io/developer/1523790014) |

## What reviewers say

### BRITISH MADE（ブリティッシュメイド）公式アプリ

[App page](https://appshunter.io/ios/app/british-made/id1439540737)

Discover new arrivals and recommended products from an online store with a refreshed design. Read articles from the official website, find nearby stores with access information, and receive the latest updates via push notifications.

**Highlights:** New product and recommendation display, Access official website articles, Nearby store locator with access info, Push notifications for updates, Detailed product information, Lifestyle stories and event information

**In-app purchases:** none


### STEPS LTD.

[App page](https://appshunter.io/ios/app/steps-ltd/id1523790012)

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is BRITISH MADE（ブリティッシュメイド）公式アプリ free?

BRITISH MADE（ブリティッシュメイド）公式アプリ is free to download, with no in-app purchases.

### Is STEPS LTD. free?

STEPS LTD. is free to download, with no in-app purchases.

### Do BRITISH MADE（ブリティッシュメイド）公式アプリ or STEPS LTD. have ads?

Neither BRITISH MADE（ブリティッシュメイド）公式アプリ nor STEPS LTD. shows ads.

### Which is updated more often, BRITISH MADE（ブリティッシュメイド）公式アプリ or STEPS LTD.?

BRITISH MADE（ブリティッシュメイド）公式アプリ ships an update every 6 months, and STEPS LTD. every 19 months. Most recently, BRITISH MADE（ブリティッシュメイド）公式アプリ was updated on August 26, 2026 and STEPS LTD. on September 10, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*