# Impulse vs Imprint

The clearest difference is monetization model: Impulse at free with in-app purchases against Imprint's subscription. Impulse also leads on review sentiment (70% vs 38%) and ratings volume (851K vs 58K). Imprint's advantage is chart position (#4 vs #14) and iOS requirement (16.0 vs 18.0). On price, rating, update cadence and ads there is nothing between them.

Both are free to download. Impulse sells 14 in-app purchases, starting at $4.99 per 7 days and Imprint sells 14 in-app purchases, starting at $3.99 per month. Whichever you choose, the download price is not the number that matters.

On the App Store both sit at effectively the same score — 4.7 for Impulse against 4.8 for Imprint. That said, the two scores are not equally well evidenced: Impulse has 851K ratings behind it against 58K, so its average is the more settled of the two. Written reviews are what separate them: 70% of Impulse's written reviews are positive against 38% of Imprint's.

Impulse ships an update weekly, Imprint every 4 days. The most recent releases landed on October 19, 2026 and October 20, 2026 respectively.

## The numbers

| Metric | Impulse | Imprint |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.7 (851K ratings)](https://appshunter.io/ios/app/impulse-brain-training/id1451295827/reviews) | **[4.8 (58K ratings)](https://appshunter.io/ios/app/imprint-visual-micro-learning/id1482780647/reviews)** |
| Number of ratings | **851K** | 58K |
| Positive reviews | **69.5% of reviews** | 38.1% of reviews |
| In-app purchases | Yes | Yes |
| Ads | Yes | Yes |
| Update frequency | Weekly | **Every 4 days** |
| Monetization | **Free with in-app purchases** | Subscription |
| Best chart rank | #14 | **#4** |
| Size | 265 MB | 192 MB |
| Requires iOS | 18.0 | **16.0** |
| Devices | iPhone | **iPhone, iPad** |
| Age rating | 4+ | 12+ |
| Developer | [GMRD Apps Limited](https://appshunter.io/developer/1518777345) | [Polywise, Inc.](https://appshunter.io/developer/1437286958) |

## What reviewers say

### Impulse

[App page](https://appshunter.io/ios/app/impulse-brain-training/id1451295827)

**Currently charting:** #14 Top Grossing · Education, #43 Top Free · Education (US App Store)

Enhance your cognitive abilities with personalized brain training games and puzzles. Discover your mental strengths and weaknesses through self-discovery tests, and track your progress over time to build a sharper mind.

**Highlights:** Personalized daily training plans, Memory & processing speed training, Attention & focus exercises, Mental math challenges, Problem-solving games, Cognitive profile discovery, IQ and personality tests

**Features:** Vision Pro support

**In-app purchases (14)**

| Purchase | Price | Billing |
| --- | --- | --- |
| ImpulsePRO  7 days | $4.99 | per 7 days |
| Premium Access | $6.99 | per 7 days |
| Premium Access | $6.99 | per 7 days |
| Premium Access | $7.99 | per 7 days |
| Premium Access | $7.99 | per 7 days |
| ImpulsePRO  1 week | $9.99 | per 7 days |
| ImpulsePRO  1 month, 25% off | $14.99 | per month |
| Premium Access | $15.99 | per year |
| Premium Access | $24.99 | per year |
| Premium Access | $28.99 | per year |
| PRO  1 year, special offer | $29.49 | per year |
| ImpulsePRO  52 weeks | $29.99 | per year |
| Premium Access | $39.99 | per year |
| Premium Access | $49.99 | one-time |

**What reviewers like**

- 🤩 Engaging and fun brain games
- 🧠 Helpful for improving focus, memory, and cognitive abilities
- 📈 Tracks progress and compares to peers
- 🧘‍♀️ Relaxing and calming experience
- 🏆 Motivating to improve scores and skills

**What reviewers complain about**

- 💰 Expensive subscription model, with limited free access
- 🤖 Misleading ads and paywalls for test results
- 🙄 Excessive ads and upselling in free version
- 🔒 Difficult to cancel subscription
- 🤨 Questionable accuracy of personality/IQ tests

**Reported bugs**

- Inconsistent progress tracking and level completion
- Crashes and freezes, especially on older devices
- Subscription issues and unexpected charges

**Requested features**

- More varied and challenging brain games
- Personalized training plans based on user needs
- Family sharing and multi-user support
- Better integration of test results and game performance
- Improved night mode and accessibility features


### Imprint

[App page](https://appshunter.io/ios/app/imprint-visual-micro-learning/id1482780647)

**Currently charting:** #4 Top Free · Education, #87 Top Grossing · Education (US App Store)

This app offers bite-sized visual learning sessions on a wide range of topics, from psychology to finance. Master complex concepts quickly with elegant visuals and retain knowledge through daily quizzes. Save and review key insights in sessions lasting two minutes or less.

**Highlights:** Bite-sized visual learning, Master essential topics, Understand complex concepts, Daily retention quizzes, Save and review insights, Short learning sessions

**Features:** macOS Compatibility, Family Sharing, Vision Pro support

**In-app purchases (14)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Monthly Subscription | $3.99 | per month |
| Monthly Subscription | $7.99 | per month |
| Yearly Subscription | $10.99 | per month |
| Monthly Subscription | $11.99 | per month |
| Monthly Subscription | $15.99 | per month |
| Yearly Subscription | $24.99 | per year |
| Imprint premium | $29.99 | per year |
| Yearly Subscription | $49.99 | per year |
| Discount yearly (7 day trial) | $59.99 | per year |
| Yearly Subscription | $69.99 | per year |
| Discounted yearly (no trial) | $69.99 | per year |
| Yearly Subscription | $74.99 | per year |
| Yearly Subscription | $99.99 | per year |
| Yearly Subscription (Discount) | $99.99 | per year |

**What reviewers like**

- 🚀 Efficient learning
- 👍 Visually engaging
- 💡 Bite-sized content
- 🚀 Quick to use
- 👍 Great for visual learners

**What reviewers complain about**

- 💰 Expensive subscription
- 🐛 Buggy performance
- 🔒 Lack of transparency on pricing
- 💰 Limited content for high price
- 🚫 Paywall restricts access

**Reported bugs**

- Freezing or crashing issues
- Inconsistent load times
- Syncing problems between devices
- Unfinished or incomplete courses

**Requested features**

- Sync progress across devices
- Dark mode option
- More diverse content topics
- Ability to download content offline
- Better organization of saved content


## Frequently asked questions

### Is Impulse free?

Impulse is free to download, with in-app purchases available.

### Is Imprint free?

Imprint is free to download, with in-app purchases available.

### Which has better reviews, Impulse or Imprint?

Imprint is rated higher. Impulse averages 4.7 out of 5 from 851K ratings, while Imprint averages 4.8 from 58K ratings.

### Do Impulse or Imprint have ads?

Both Impulse and Imprint show ads.

### Which is updated more often, Impulse or Imprint?

Impulse ships an update weekly, and Imprint every 4 days. Most recently, Impulse was updated on October 19, 2026 and Imprint on October 20, 2026.

### Which is more popular, Impulse or Imprint?

Impulse currently peaks at #14 in the App Store charts, and Imprint at #4. Chart position reflects recent download velocity rather than total install base.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*