# True Value MTS+ App vs MSR Reader

The clearest difference is price: True Value MTS+ App at Free against MSR Reader's $3.99. True Value MTS+ App also leads on iOS requirement (12.0 vs 17.0). MSR Reader's advantage is update cadence (every 6 weeks vs every 5 months). On ads, in-app purchases and device support there is nothing between them.

True Value MTS+ App is free to download; MSR Reader costs $3.99 up front. Neither carries in-app purchases, so what you see is what you pay.

True Value MTS+ App ships an update every 5 months, MSR Reader every 6 weeks. The most recent releases landed on October 24, 2026 and October 23, 2026 respectively.

## The numbers

| Metric | True Value MTS+ App | MSR Reader |
| --- | --- | --- |
| Price | **Free** | $3.99 |
| Rating | **[1.8 (13 ratings)](https://appshunter.io/ios/app/true-value-mts-plus-app/id1454311225/reviews)** | — |
| Number of ratings | **13** | — |
| Positive reviews | 0.0% of reviews | — |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 5 months | **Every 6 weeks** |
| Monetization | Free | — |
| Size | 37 MB | 1 MB |
| Requires iOS | **12.0** | 17.0 |
| Devices | iPhone, iPod | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [EZ-AD TV, Inc](https://appshunter.io/developer/1107655453) | [TCool LTD.](https://appshunter.io/developer/1711330864) |

## What reviewers say

### True Value MTS+ App

[App page](https://appshunter.io/ios/app/true-value-mts-plus-app/id1454311225)

This app allows True Value wholesale customers with an MTS+ subscription to manage marketing materials. Features include barcode scanning for product information and price comparison, voice-to-sign creation, campaign building, and WiFi printing of custom signs.

**Highlights:** Barcode scanner for product info, Competitor price comparison, Voice-to-sign creation, Campaign builder, WiFi printing for signs, Sign editing and saving

**Features:** macOS Compatibility

**In-app purchases:** none


### MSR Reader

[App page](https://appshunter.io/ios/app/msr-reader-magstripe-data/id6747325787)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is True Value MTS+ App free?

True Value MTS+ App is free to download, with no in-app purchases.

### Is MSR Reader free?

MSR Reader costs $3.99, with no in-app purchases.

### Do True Value MTS+ App or MSR Reader have ads?

Neither True Value MTS+ App nor MSR Reader shows ads.

### Which is updated more often, True Value MTS+ App or MSR Reader?

True Value MTS+ App ships an update every 5 months, and MSR Reader every 6 weeks. Most recently, True Value MTS+ App was updated on October 24, 2026 and MSR Reader on October 23, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*