# It'sMyTown vs What Iff

The clearest difference is ads: It'sMyTown at none against What Iff's shown. It'sMyTown also leads on monetization model (free vs free with in-app purchases) and ratings volume (27 vs 5). What Iff's advantage is rating (5.0 vs 4.5) and review sentiment (100% vs 82%). On price, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

What Iff holds the better App Store score, 5.0 against 4.5. That said, the two scores are not equally well evidenced: It'sMyTown has 27 ratings behind it against 5, so its average is the more settled of the two. Written reviews point the same way: 82% of It'sMyTown's written reviews are positive against 100% of What Iff's.

It'sMyTown ships an update every 2 months, What Iff monthly. Both last shipped on October 24, 2026.

## The numbers

| Metric | It'sMyTown | What Iff |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.5 (27 ratings)](https://appshunter.io/ios/app/itsmytown/id1463337549/reviews) | **[5.0 (5 ratings)](https://appshunter.io/ios/app/what-iff/id6745099676/reviews)** |
| Number of ratings | **27** | 5 |
| Positive reviews | 81.8% of reviews | **100.0% of reviews** |
| In-app purchases | No | No |
| Ads | **No** | Yes |
| Update frequency | Every 2 months | **Monthly** |
| Monetization | **Free** | Free with in-app purchases |
| Size | 99 MB | 88 MB |
| Requires iOS | **13.0** | 15.1 |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 17+ |
| Developer | [ITsimple LC](https://appshunter.io/developer/902000106) | [What Iff](https://appshunter.io/developer/1810716952) |

## What reviewers say

### It'sMyTown

[App page](https://appshunter.io/ios/app/itsmytown/id1463337549)

Connect with your local government to stay informed about community events, public meetings, and official news. Report issues, access online services, and find local places easily. This app prioritizes user privacy and does not require registration.

**Highlights:** Real-time alerts, Event calendar integration, Navigation to public places, Live public meeting streaming, Official news updates, Issue reporting, Access to online services

**In-app purchases:** none


### What Iff

[App page](https://appshunter.io/ios/app/what-iff/id6745099676)

This app provides daily motivational content and mind-body practices designed to help women shift their mindset and create a more fulfilling life. It offers thought-provoking prompts and a supportive community to encourage personal growth and self-discovery.

**Highlights:** Daily motivational content, Mind-body practices, Belief-shifting prompts, Community support, Empowerment tiers

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is It'sMyTown free?

It'sMyTown is free to download, with no in-app purchases.

### Is What Iff free?

What Iff is free to download, with no in-app purchases.

### Which has better reviews, It'sMyTown or What Iff?

What Iff is rated higher. It'sMyTown averages 4.5 out of 5 from 27 ratings, while What Iff averages 5.0 from 5 ratings.

### Do It'sMyTown or What Iff have ads?

What Iff shows ads; It'sMyTown does not.

### Which is updated more often, It'sMyTown or What Iff?

It'sMyTown ships an update every 2 months, and What Iff monthly. Most recently, It'sMyTown was updated on October 24, 2026 and What Iff on October 24, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*