# Lockdown Privacy vs IdentificationMattel

The clearest difference is rating: Lockdown Privacy at 4.3 against IdentificationMattel's 3.0. Lockdown Privacy also leads on ratings volume (9.8K vs 1). IdentificationMattel's advantage is in-app purchases (none vs 18). On price, update cadence, ads and device support there is nothing between them.

Both are free to download. Lockdown Privacy sells 14 in-app purchases, starting at $0.99 per 7 days. IdentificationMattel asks for nothing beyond the download.

Lockdown Privacy holds the better App Store score, 4.3 against 3.0. That said, the two scores are not equally well evidenced: Lockdown Privacy has 9.8K ratings behind it against 1, so its average is the more settled of the two.

Lockdown Privacy ships an update monthly, IdentificationMattel every 3 weeks. The most recent releases landed on October 29, 2026 and October 24, 2026 respectively.

## The numbers

| Metric | Lockdown Privacy | IdentificationMattel |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.3 (9.8K ratings)](https://appshunter.io/ios/app/lockdown-privacy-adblock-vpn/id1469783711/reviews)** | [3.0 (1 ratings)](https://appshunter.io/ios/app/identificationmattel/id6473724003/reviews) |
| Number of ratings | **9.8K** | 1 |
| Positive reviews | 33.2% of reviews | — |
| In-app purchases | Yes | **No** |
| Ads | No | No |
| Update frequency | Monthly | **Every 3 weeks** |
| Monetization | Free with in-app purchases | **Free** |
| Size | 90 MB | 122 MB |
| Requires iOS | 15.6 | **14.0** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [CELESTIAN GOLDEN APPS](https://appshunter.io/developer/1815911753) | [Mattel Mauritanie](https://appshunter.io/developer/1498906622) |

## What reviewers say

### Lockdown Privacy

[App page](https://appshunter.io/ios/app/lockdown-privacy-adblock-vpn/id1469783711)

This app provides comprehensive privacy protection by blocking trackers and badware across all your applications. It offers both an on-device firewall to stop hidden trackers and a secure VPN to keep your data and browsing private.

**Highlights:** On-device firewall, Blocks ads and trackers in all apps, Secure VPN for private browsing, Hides IP address and location, Open source and audited, Customizable block lists

**Features:** Safari Extension, Family Sharing, Vision Pro support

**In-app purchases (14)**

| Purchase | Price | Billing |
| --- | --- | --- |
| One Week of Lockdown VPN Pro | $0.99 | per 7 days |
| One Week of Lockdown VPN Pro | $0.99 | per 7 days |
| Lockdown iOS Firewall Monthly | $4.99 | per month |
| One Week of Lockdown VPN Pro | $4.99 | per 7 days |
| One Month of Lockdown VPN | $12.99 | per month |
| One Month of Lockdown VPN Pro | $14.99 | per month |
| Lockdown iOS Firewall Annual | $29.99 | per year |
| One Year of Lockdown VPN Pro | $29.99 | per year |
| One Year of Lockdown VPN Pro | $39.99 | per year |
| One Year of Lockdown VPN Pro | $39.99 | per year |
| Lockdown Pro Annual LTO | $59.99 | per year |
| One Year of Lockdown VPN | $59.99 | per year |
| One Year of Lockdown VPN Pro | $59.99 | per year |
| One Year of Lockdown VPN Pro | $99.99 | per year |

**What reviewers like**

- 🚀 Blocks many trackers
- 🔒 Enhances privacy
- 👍 Simple to use
- 🔒 Transparent about how it works
- 🚀 Effective ad blocking

**What reviewers complain about**

- 🐛 Frequent disconnections/stability issues
- 🔋 High battery drain
- 💰 Paywall for advanced features
- 🔌 Interferes with other apps/services
- 🐛 Inconsistent blocking across devices

**Reported bugs**

- Firewall randomly turns off
- VPN forces itself to be enabled
- Blocks essential system apps

**Requested features**

- Ability to view/manage blocked connections
- Custom domain/app whitelisting
- Import/export of block lists
- Separate firewall and VPN functionality


### IdentificationMattel

[App page](https://appshunter.io/ios/app/identificationmattel/id6473724003)

This app simplifies remote customer identification with an intuitive interface. It ensures security and convenience in identity management, offering an efficient and precise process.

**Highlights:** Remote customer identification, Intuitive user experience, Enhanced security, Convenient identity management, Efficient process

**In-app purchases:** none


## Frequently asked questions

### Is Lockdown Privacy free?

Lockdown Privacy is free to download, with in-app purchases available.

### Is IdentificationMattel free?

IdentificationMattel is free to download, with no in-app purchases.

### Which has better reviews, Lockdown Privacy or IdentificationMattel?

Lockdown Privacy is rated higher. Lockdown Privacy averages 4.3 out of 5 from 9.8K ratings, while IdentificationMattel averages 3.0 from 1 ratings.

### Do Lockdown Privacy or IdentificationMattel have ads?

Neither Lockdown Privacy nor IdentificationMattel shows ads.

### Which is updated more often, Lockdown Privacy or IdentificationMattel?

Lockdown Privacy ships an update monthly, and IdentificationMattel every 3 weeks. Most recently, Lockdown Privacy was updated on October 29, 2026 and IdentificationMattel on October 24, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*