# CEF vs Wickes

The clearest difference is ads: CEF at none against Wickes's shown. CEF also leads on review sentiment (40% vs 14%) and monetization model (free vs ad-supported). On price, update cadence, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

CEF ships an update monthly, Wickes every 6 weeks. The most recent releases landed on October 7, 2026 and October 25, 2026 respectively.

## The numbers

| Metric | CEF | Wickes |
| --- | --- | --- |
| Price | Free | Free |
| Positive reviews | **40.0% of reviews** | 13.6% of reviews |
| In-app purchases | No | No |
| Ads | **No** | Yes |
| Update frequency | **Monthly** | Every 6 weeks |
| Monetization | **Free** | Ad-supported |
| Size | 94 MB | 126 MB |
| Requires iOS | 15.5 | 15.5 |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [City Electrical Factors Ltd](https://appshunter.io/developer/603140958) | [Wickes Building Supplies Ltd](https://appshunter.io/developer/1132504361) |

## What reviewers say

### CEF

[App page](https://appshunter.io/ios/app/cef-your-electrical-experts/id1482924337)

Easily check stock, reserve products for in-store collection, and scan items for comparison and ordering. Manage your account, view orders, and find nationwide stores with directions. Enjoy a quicker checkout process with pre-populated details and easy delivery updates.

**Highlights:** Click & Collect stock checks, Product reservation, Account management, Product scanning for comparison, Quick checkout, Store finder with directions

**Features:** Vision Pro support

**In-app purchases:** none


### Wickes

[App page](https://appshunter.io/ios/app/wickes-diy/id1558815675)

This app helps you plan, shop for, and complete home improvement projects. Browse products, track orders, manage your projects, and find stores. It also features a paint visualization tool and direct customer service chat.

**Highlights:** Shop full product range, Track order status, Project planning and tracking, Store locator, Paint AR visualization, Direct customer service chat

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is CEF free?

CEF is free to download, with no in-app purchases.

### Is Wickes free?

Wickes is free to download, with no in-app purchases.

### Do CEF or Wickes have ads?

Wickes shows ads; CEF does not.

### Which is updated more often, CEF or Wickes?

CEF ships an update monthly, and Wickes every 6 weeks. Most recently, CEF was updated on October 7, 2026 and Wickes on October 25, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*