# Store Manager vs FTA

The clearest difference is update cadence: Store Manager at every 5 weeks against FTA's every 3 months. FTA's advantage is iOS requirement (11.0 vs 15.6). On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Store Manager ships an update every 5 weeks, FTA every 3 months. The most recent releases landed on September 10, 2026 and August 31, 2026 respectively.

## The numbers

| Metric | Store Manager | FTA |
| --- | --- | --- |
| Price | Free | Free |
| Positive reviews | — | 33.3% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Every 5 weeks** | Every 3 months |
| Monetization | — | Free |
| Size | 79 MB | 15 MB |
| Requires iOS | 15.6 | **11.0** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Datawiz](https://appshunter.io/developer/1241938922) | [Serhii Ostapenko](https://appshunter.io/developer/1606129967) |

## What reviewers say

### Store Manager

[App page](https://appshunter.io/ios/app/store-manager/id1485242728)

**Features:** macOS Compatibility

**In-app purchases:** none


### FTA

[App page](https://appshunter.io/ios/app/fta/id1606129965)

This mobile application helps businesses manage their merchandising efforts. It provides tools for tracking inventory, planning product placement, and analyzing sales performance. Streamline your retail operations and optimize your product strategy.

**Highlights:** Merchandising management, Inventory tracking, Sales performance analysis, Product placement planning, Retail operations optimization

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Store Manager free?

Store Manager is free to download, with no in-app purchases.

### Is FTA free?

FTA is free to download, with no in-app purchases.

### Do Store Manager or FTA have ads?

Neither Store Manager nor FTA shows ads.

### Which is updated more often, Store Manager or FTA?

Store Manager ships an update every 5 weeks, and FTA every 3 months. Most recently, Store Manager was updated on September 10, 2026 and FTA on August 31, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*