# Presets for Lightroom vs Identity

The clearest difference is in-app purchases: Identity at none against Presets for Lightroom's 10. Identity also leads on ads (none vs shown) and update cadence (every 2 weeks vs every 5 weeks). On price, device support and iOS requirement there is nothing between them.

Both are free to download. Presets for Lightroom sells 9 in-app purchases, starting at $9.99 per month. Identity asks for nothing beyond the download.

Presets for Lightroom ships an update every 5 weeks, Identity every 2 weeks. The most recent releases landed on November 8, 2026 and October 31, 2026 respectively.

## The numbers

| Metric | Presets for Lightroom | Identity |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.7 (8.2K ratings)](https://appshunter.io/ios/app/presets-for-lightroom-editor/id1487984717/reviews)** | — |
| Number of ratings | **8.2K** | — |
| Positive reviews | 26.1% of reviews | — |
| In-app purchases | Yes | **No** |
| Ads | Yes | **No** |
| Update frequency | Every 5 weeks | **Every 2 weeks** |
| Monetization | Subscription | — |
| Size | 162 MB | 209 MB |
| Requires iOS | **15.0** | 16.0 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 12+ | 17+ |
| Developer | [Scep Group LLC](https://appshunter.io/developer/1612838932) | [Kumar Murli Manohar Singh](https://appshunter.io/developer/6787811157) |

## What reviewers say

### Presets for Lightroom

[App page](https://appshunter.io/ios/app/presets-for-lightroom-editor/id1487984717)

Enhance your photos with professional-grade color filters and editing tools. Transform ordinary images into stunning visuals with just a few taps, perfect for social media sharing. Explore a wide variety of preset packages to create your unique visual style.

**Highlights:** Professional-grade photo editing, One-tap photo transformation, Social media ready images, Extensive preset packages, Customizable color stories, Pro filmmaker-inspired filters

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (9)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Lightroom Presets - Monthly | $9.99 | per month |
| Light Photo Filter Preset Box | $9.99 | per month |
| Pro Version | $9.99 | per 7 days |
| Light Photo Filter Preset Box | $19.99 | per year |
| Creativity Bundle (4 apps) | $19.99 | per month |
| App Bundle - Monthly | $19.99 | per month |
| Pro Version | $29.99 | per year |
| Creativity Bundle (4 apps) | $39.99 | per year |
| App Bundle - Annual | $39.99 | per year |

**What reviewers like**

- 👍 Good editing features
- 💡 Creative filters
- 🎨 Aesthetic edits

**What reviewers complain about**

- 💰 Expensive subscription
- 🔒 Difficult to access paid features
- 🐛 Frequent app crashes
- ⚠️ Unreliable functionality

**Reported bugs**

- Presets not working as expected
- Subscription issues and inability to cancel
- Compatibility problems with newer devices

**Requested features**

- More free presets
- Easier integration with Lightroom
- Better customer support


### Identity

[App page](https://appshunter.io/ios/app/identitycreatoros/id6787811155)

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Presets for Lightroom free?

Presets for Lightroom is free to download, with in-app purchases available.

### Is Identity free?

Identity is free to download, with no in-app purchases.

### Do Presets for Lightroom or Identity have ads?

Presets for Lightroom shows ads; Identity does not.

### Which is updated more often, Presets for Lightroom or Identity?

Presets for Lightroom ships an update every 5 weeks, and Identity every 2 weeks. Most recently, Presets for Lightroom was updated on November 8, 2026 and Identity on October 31, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*