# PureRatings vs Wella

The clearest difference is rating: PureRatings at 5.0 against Wella's 2.8. PureRatings also leads on monetization model (free vs free with in-app purchases) and iOS requirement (13.0 vs 15.1). Wella's advantage is update cadence (fortnightly vs every 8 months) and ratings volume (49 vs 1). On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

PureRatings holds the better App Store score, 5.0 against 2.8. That said, the two scores are not equally well evidenced: Wella has 49 ratings behind it against 1, so its average is the more settled of the two.

PureRatings ships an update every 8 months, Wella fortnightly. The most recent releases landed on October 20, 2026 and October 22, 2026 respectively.

## The numbers

| Metric | PureRatings | Wella |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[5.0 (1 ratings)](https://appshunter.io/ios/app/pureratings/id1488569013/reviews)** | [2.8 (49 ratings)](https://appshunter.io/ios/app/wella/id1591833233/reviews) |
| Number of ratings | 1 | **49** |
| Positive reviews | — | 23.7% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 8 months | **Fortnightly** |
| Monetization | **Free** | Free with in-app purchases |
| Size | 14 MB | 85 MB |
| Requires iOS | **13.0** | 15.1 |
| Devices | iPhone, iPod | **iPhone, iPad, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [Pure Ratings Inc](https://appshunter.io/developer/1488569012) | [Wella Company](https://appshunter.io/developer/1590485918) |

## What reviewers say

### PureRatings

[App page](https://appshunter.io/ios/app/pureratings/id1488569013)

Discover your next vehicle with comprehensive car purchasing information. Browse dealership inventory, read reviews, and find ratings to help you select the best car from a trusted dealer.

**Highlights:** Dealership inventory browsing, Car reviews, Dealer ratings, New car discovery, Purchase information

**Features:** macOS Compatibility

**In-app purchases:** none


### Wella

[App page](https://appshunter.io/ios/app/wella/id1591833233)

Discover hair and nail inspiration and education from top brands. Access a digital shade chart, live chat, and exclusive content. Shop 24/7 with fast, free shipping on qualifying orders and easily reorder products.

**Highlights:** Brand inspiration and education, Digital shade chart, Live chat support, Salon secrets and content, 24/7 shopping, Fast, free shipping, Barcode scanning for reorders

**Features:** Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 👍 Convenient for re-ordering
- 👍 Barcode scanner functionality
- 👍 Good for salon owners
- 👍 Education options available
- 👍 Favorites button useful

**What reviewers complain about**

- 🐛 Frequent app updates required
- 🐛 Slow loading times
- 🐛 Basic functionality
- 🐛 Unhelpful search results
- 🐛 Shades not in order

**Reported bugs**

- App requires constant updates
- Search bar produces unhelpful results
- Shades are not in order
- App lags and is slow
- Multiple quantities of items added

**Requested features**

- Allow general consumers to use shade chart
- Improve search result relevance
- Order shades correctly
- Save payment method
- Include product usage information


## Frequently asked questions

### Is PureRatings free?

PureRatings is free to download, with no in-app purchases.

### Is Wella free?

Wella is free to download, with no in-app purchases.

### Which has better reviews, PureRatings or Wella?

PureRatings is rated higher. PureRatings averages 5.0 out of 5 from 1 ratings, while Wella averages 2.8 from 49 ratings.

### Do PureRatings or Wella have ads?

Neither PureRatings nor Wella shows ads.

### Which is updated more often, PureRatings or Wella?

PureRatings ships an update every 8 months, and Wella fortnightly. Most recently, PureRatings was updated on October 20, 2026 and Wella on October 22, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*