# Ivy Assistant vs Emma

The clearest difference is in-app purchases: Ivy Assistant at none against Emma's 2. Ivy Assistant also leads on update cadence (weekly vs monthly). Emma's advantage is iOS requirement (15.1 vs 17.0). On price, ads and device support there is nothing between them.

Both are free to download. Emma sells 2 in-app purchases, starting at $1.99 per month. Ivy Assistant asks for nothing beyond the download.

Ivy Assistant ships an update weekly, Emma monthly. The most recent releases landed on October 26, 2026 and October 5, 2026 respectively.

## The numbers

| Metric | Ivy Assistant | Emma |
| --- | --- | --- |
| Price | Free | Free |
| Rating | — | **[5.0 (4 ratings)](https://appshunter.io/ios/app/emma-ivf-advisor/id6758023767/reviews)** |
| Number of ratings | — | **4** |
| Positive reviews | — | 100.0% of reviews |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | **Weekly** | Monthly |
| Monetization | — | Free with in-app purchases |
| Size | 96 MB | 40 MB |
| Requires iOS | 17.0 | **15.1** |
| Devices | iPhone | **iPhone, iPod** |
| Age rating | 17+ | 4+ |
| Developer | [IVY assistant s.r.o](https://appshunter.io/developer/1495355338) | [Sapphire Health Applications, LLC](https://appshunter.io/developer/1089291384) |

## What reviewers say

### Ivy Assistant

[App page](https://appshunter.io/ios/app/ivy-assistant/id1495355339)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


### Emma

[App page](https://appshunter.io/ios/app/emma-ivf-advisor/id6758023767)

This app offers a supportive and educational companion for individuals navigating their IVF journey. It provides clear explanations of each stage, emotional support, and helps users feel more prepared for appointments, all without offering medical advice.

**Highlights:** IVF stage explanations, Emotional support chatbot, Appointment preparation, Fertility journey companion, Clear, compassionate information

**Features:** macOS Compatibility

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Emma - IVF Advisor (Monthly) | $1.99 | per month |
| Emma - IVF Advisor (Yearly) | $19.99 | per year |


## Frequently asked questions

### Is Ivy Assistant free?

Ivy Assistant is free to download, with no in-app purchases.

### Is Emma free?

Emma is free to download, with in-app purchases available.

### Do Ivy Assistant or Emma have ads?

Neither Ivy Assistant nor Emma shows ads.

### Which is updated more often, Ivy Assistant or Emma?

Ivy Assistant ships an update weekly, and Emma monthly. Most recently, Ivy Assistant was updated on October 26, 2026 and Emma on October 5, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*