# NotJustAnalytics vs Utmify

The clearest difference is rating: Utmify at 4.9 against NotJustAnalytics's 3.6. Utmify also leads on review sentiment (80% vs 44%) and update cadence (fortnightly vs every 5 weeks). On price, ads, in-app purchases and monetization model there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Utmify holds the better App Store score, 4.9 against 3.6. Both are backed by a comparable volume of ratings — 21 and 70 respectively. Written reviews point the same way: 44% of NotJustAnalytics's written reviews are positive against 80% of Utmify's.

NotJustAnalytics ships an update every 5 weeks, Utmify fortnightly. Both last shipped on September 22, 2026.

## The numbers

| Metric | NotJustAnalytics | Utmify |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [3.6 (21 ratings)](https://appshunter.io/ios/app/notjustanalytics/id1501263554/reviews) | **[4.9 (70 ratings)](https://appshunter.io/ios/app/utmify/id6504533155/reviews)** |
| Number of ratings | 21 | **70** |
| Positive reviews | 44.0% of reviews | **80.0% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 5 weeks | **Fortnightly** |
| Monetization | Free | Free |
| Size | 42 MB | 56 MB |
| Requires iOS | 15.6 | **15.0** |
| Devices | iPhone, iPod | **iPhone, iPad, iPod** |
| Age rating | 4+ | +4 |
| Developer | [Magno Hack Srl](https://appshunter.io/developer/1501263553) | [UTMIFY TECNOLOGIA LTDA](https://appshunter.io/developer/1752713368) |

## What reviewers say

### NotJustAnalytics

[App page](https://appshunter.io/ios/app/notjustanalytics/id1501263554)

Gain insights into Instagram profile performance with detailed analytics. Track engagement rates, follower growth, and average post metrics. Discover competitor hashtag strategies and understand profile trends.

**Highlights:** Engagement rate analysis, Follower growth tracking, Average likes, comments, views, Follow/unfollow activity, Competitor hashtag discovery, Weekly/monthly statistics

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


### Utmify

[App page](https://appshunter.io/ios/app/utmify/id6504533155)

Track sales from each campaign with precision to confidently scale your advertising efforts. Optimize and manage your campaigns directly from an intelligent dashboard, saving you valuable time.

**Highlights:** Intelligent dashboard for campaign metrics, Quick optimization directly from reports, Multiple customizable dashboards, One-click campaign duplication, Automated campaign optimization rules, End-to-end data encryption

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is NotJustAnalytics free?

NotJustAnalytics is free to download, with no in-app purchases.

### Is Utmify free?

Utmify is free to download, with no in-app purchases.

### Which has better reviews, NotJustAnalytics or Utmify?

Utmify is rated higher. NotJustAnalytics averages 3.6 out of 5 from 21 ratings, while Utmify averages 4.9 from 70 ratings.

### Do NotJustAnalytics or Utmify have ads?

Neither NotJustAnalytics nor Utmify shows ads.

### Which is updated more often, NotJustAnalytics or Utmify?

NotJustAnalytics ships an update every 5 weeks, and Utmify fortnightly. Most recently, NotJustAnalytics was updated on September 22, 2026 and Utmify on September 22, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*