# Birthday Reminder™ & Countdown vs Martello

The clearest difference is in-app purchases: Martello at none against Birthday Reminder™ & Countdown's 5. Birthday Reminder™ & Countdown's advantage is update cadence (monthly vs every 8 months) and iOS requirement (13.0 vs 15.0). On price, ads and device support there is nothing between them.

Both are free to download. Birthday Reminder™ & Countdown sells 5 in-app purchases, starting at $4.99 per month. Martello asks for nothing beyond the download.

Birthday Reminder™ & Countdown ships an update monthly, Martello every 8 months. The most recent releases landed on November 7, 2026 and November 3, 2026 respectively.

## The numbers

| Metric | Birthday Reminder™ & Countdown | Martello |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.5 (291 ratings)](https://appshunter.io/ios/app/birthday-reminder-and-countdown/id1516242453/reviews)** | — |
| Number of ratings | **291** | — |
| Positive reviews | 84.6% of reviews | — |
| In-app purchases | Yes | **No** |
| Ads | No | No |
| Update frequency | **Monthly** | Every 8 months |
| Monetization | Free with in-app purchases | — |
| Size | 67 MB | 3 MB |
| Requires iOS | **13.0** | 15.0 |
| Devices | iPhone, iPod | **iPhone, iPad, iPod** |
| Age rating | 4+ | 4+ |
| Developer | [Marc Mainar Gallart](https://appshunter.io/developer/1741977808) | [My Wealth Cloud](https://appshunter.io/developer/1434287819) |

## What reviewers say

### Birthday Reminder™ & Countdown

[App page](https://appshunter.io/ios/app/birthday-reminder-and-countdown/id1516242453)

Never miss an important date again with this app that sends timely notifications for upcoming birthdays. Easily add contacts, view countdowns, and send personalized wishes with GIFs and emojis. It offers free functionality for a set number of contacts and is ad-free.

**Highlights:** Birthday notifications, Countdown to birthdays, Personalized message sending, GIFs and emojis, Fast contact addition, Ad-free experience

**Features:** macOS Compatibility, Family Sharing

**In-app purchases (5)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Monthly Birthday Reminder PRO | $4.99 | per month |
| Yearly Birthday PRO Access | $14.99 | per year |
| Family Subscription (6 People) | $29.99 | per year |
| Lifetime Subscription | $49.99 | per 7 days |
| One-time Payment Purchase | $29.99 | one-time |

**What reviewers like**

- 💯 Excellent app
- 👍 Easy to use
- 🗓️ Helpful birthday reminders
- 🎂 Countdown to birthdays
- 📱 Integrates with contacts

**What reviewers complain about**

- 🔒 Limited free features
- 💰 Paid subscription required
- 🗑️ Data loss after updates

**Reported bugs**

- All birthdays deleted after update
- App crashes or freezes

**Requested features**

- Unlimited birthdays for free
- Customizable reminder settings
- Import/sync birthdays from other sources


### Martello

[App page](https://appshunter.io/ios/app/martello/id6458741149)

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Birthday Reminder™ & Countdown free?

Birthday Reminder™ & Countdown is free to download, with in-app purchases available.

### Is Martello free?

Martello is free to download, with no in-app purchases.

### Do Birthday Reminder™ & Countdown or Martello have ads?

Neither Birthday Reminder™ & Countdown nor Martello shows ads.

### Which is updated more often, Birthday Reminder™ & Countdown or Martello?

Birthday Reminder™ & Countdown ships an update monthly, and Martello every 8 months. Most recently, Birthday Reminder™ & Countdown was updated on November 7, 2026 and Martello on November 3, 2026.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*