# iTi Updater vs SmartCraft Manager

The clearest difference is rating: iTi Updater at 1.8 against SmartCraft Manager's 1.2. iTi Updater also leads on update cadence (monthly vs every 3 months). SmartCraft Manager's advantage is ratings volume (26 vs 5) and iOS requirement (12.2 vs 14.0). On price, review sentiment, ads and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

iTi Updater holds the better App Store score, 1.8 against 1.2. That said, the two scores are not equally well evidenced: SmartCraft Manager has 26 ratings behind it against 5, so its average is the more settled of the two. Written reviews split almost evenly too, at 0% and 0% positive.

iTi Updater ships an update monthly, SmartCraft Manager every 3 months. Both last shipped on November 3, 2026.

## The numbers

| Metric | iTi Updater | SmartCraft Manager |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[1.8 (5 ratings)](https://appshunter.io/ios/app/iti-updater/id1521746064/reviews)** | [1.2 (26 ratings)](https://appshunter.io/ios/app/smartcraft-manager/id1544487941/reviews) |
| Number of ratings | 5 | **26** |
| Positive reviews | 0.0% of reviews | 0.0% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Monthly** | Every 3 months |
| Monetization | Free | Free |
| Size | 6 MB | 50 MB |
| Requires iOS | 14.0 | **12.2** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Interactive Technologies, Inc. (KS)](https://appshunter.io/developer/505481415) | [Mercury Marine LLC](https://appshunter.io/developer/1777822540) |

## What reviewers say

### iTi Updater

[App page](https://appshunter.io/ios/app/iti-updater/id1521746064)

This utility app allows users to update the firmware on Interactive Technologies Bluetooth-enabled products. It provides details on firmware changes and supports both upgrading and downgrading firmware versions.

**Highlights:** Bluetooth device firmware updates, View firmware upgrade details, Upgrade firmware, Downgrade firmware, List of available upgrades

**Features:** Vision Pro support

**In-app purchases:** none


### SmartCraft Manager

[App page](https://appshunter.io/ios/app/smartcraft-manager/id1544487941)

This app allows authorized Mercury dealers and boat builders to remotely configure SmartCraft-powered vessels. It offers an intuitive dashboard for setup, cloud-integrated IoT features, and over-the-air updates, streamlining the configuration process.

**Highlights:** Remote vessel configuration, Intuitive dashboard, Cloud-integrated IoT features, Over-the-air firmware updates, Repeatable configurations, CAN H functionality control

**In-app purchases:** none


## Frequently asked questions

### Is iTi Updater free?

iTi Updater is free to download, with no in-app purchases.

### Is SmartCraft Manager free?

SmartCraft Manager is free to download, with no in-app purchases.

### Which has better reviews, iTi Updater or SmartCraft Manager?

iTi Updater is rated higher. iTi Updater averages 1.8 out of 5 from 5 ratings, while SmartCraft Manager averages 1.2 from 26 ratings.

### Do iTi Updater or SmartCraft Manager have ads?

Neither iTi Updater nor SmartCraft Manager shows ads.

### Which is updated more often, iTi Updater or SmartCraft Manager?

iTi Updater ships an update monthly, and SmartCraft Manager every 3 months. Most recently, iTi Updater was updated on November 3, 2026 and SmartCraft Manager on November 3, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*