# SELA vs iTAB

SELA and iTAB both sit at 4.9 stars, but that hides the real split: 100% of iTAB's written reviews are positive against 24% of SELA's. iTAB also leads on update cadence (every 6 days vs every 4 weeks). SELA's advantage is ratings volume (298 vs 8). On price, rating, ads and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

On the App Store both sit at effectively the same score — 4.9 for SELA against 5.0 for iTAB. That said, the two scores are not equally well evidenced: SELA has 298 ratings behind it against 8, so its average is the more settled of the two. Written reviews are what separate them: 24% of SELA's written reviews are positive against 100% of iTAB's.

SELA ships an update every 4 weeks, iTAB every 6 days. The most recent releases landed on October 12, 2026 and September 30, 2026 respectively.

## The numbers

| Metric | SELA | iTAB |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.9 (298 ratings)](https://appshunter.io/ios/app/sela/id1526109871/reviews) | **[5.0 (8 ratings)](https://appshunter.io/ios/app/itab/id6615084071/reviews)** |
| Number of ratings | **298** | 8 |
| Positive reviews | 24.3% of reviews | **100.0% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 4 weeks | **Every 6 days** |
| Monetization | Free | Free |
| Size | 21 MB | 109 MB |
| Requires iOS | **15.1** | 15.6 |
| Devices | iPhone, iPod | iPhone, iPod |
| Age rating | 17+ | 12+ |
| Developer | [Melon Fashion Group](https://appshunter.io/developer/1040073467) | [iTAB](https://appshunter.io/developer/1761592487) |

## What reviewers say

### SELA

[App page](https://appshunter.io/ios/app/sela/id1526109871)

Shop for modern, comfortable clothing for the whole family with easy delivery and payment options. Enjoy a loyalty program and try on items before buying. New collections are added weekly.

**Highlights:** Home and store delivery, Try before you buy, Loyalty program with points, Weekly catalog updates, Check in-store availability, Easy multi-click ordering

**Features:** Vision Pro support

**In-app purchases:** none


### iTAB

[App page](https://appshunter.io/ios/app/itab/id6615084071)

This app helps you find quality vitamins and supplements tailored to your health goals. Get personalized recommendations through expert tests and access exclusive discounts on a wide range of verified products.

**Highlights:** Personalized supplement recommendations via expert test, Exclusive discounts up to 50%, Curated supplement bundles for specific health goals, Personalized nutritionist consultations, Wide selection of vitamins, minerals, and superfoods, Verified and certified products

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is SELA free?

SELA is free to download, with no in-app purchases.

### Is iTAB free?

iTAB is free to download, with no in-app purchases.

### Which has better reviews, SELA or iTAB?

iTAB is rated higher. SELA averages 4.9 out of 5 from 298 ratings, while iTAB averages 5.0 from 8 ratings.

### Do SELA or iTAB have ads?

Neither SELA nor iTAB shows ads.

### Which is updated more often, SELA or iTAB?

SELA ships an update every 4 weeks, and iTAB every 6 days. Most recently, SELA was updated on October 12, 2026 and iTAB on September 30, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*