# Search Ads Manager vs ASO Widgets

The clearest difference is price: Search Ads Manager at Free against ASO Widgets's $0.99. Search Ads Manager also leads on update cadence (weekly vs every 2 weeks). On review sentiment, ads, in-app purchases and device support there is nothing between them.

Search Ads Manager is free to download; ASO Widgets costs $0.99 up front. Search Ads Manager sells 4 in-app purchases, starting at $4.99 per 7 days and ASO Widgets sells 2 in-app purchases, starting at $0.99 per month. Whichever you choose, the download price is not the number that matters.

Search Ads Manager ships an update weekly, ASO Widgets every 2 weeks. The most recent releases landed on October 25, 2026 and October 30, 2026 respectively.

## The numbers

| Metric | Search Ads Manager | ASO Widgets |
| --- | --- | --- |
| Price | **Free** | $0.99 |
| Rating | **[5.0 (3 ratings)](https://appshunter.io/ios/app/search-ads-manager-analytics/id1526274521/reviews)** | — |
| Number of ratings | **3** | — |
| Positive reviews | 100.0% of reviews | 100.0% of reviews |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | **Weekly** | Every 2 weeks |
| Monetization | Paid | **Free with in-app purchases** |
| Size | 24 MB | 11 MB |
| Requires iOS | 17.4 | **16.0** |
| Devices | **iPhone, iPad, Mac** | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [Remote Sunrise LTD](https://appshunter.io/developer/619088610) | [Pierre Stanislas](https://appshunter.io/developer/1261009329) |

## What reviewers say

### Search Ads Manager

[App page](https://appshunter.io/ios/app/search-ads-manager-analytics/id1526274521)

Manage all your Apple Search Ads campaigns, ad groups, and keywords from a single, secure workspace on your iPhone, iPad, or Mac. Streamline workflows with powerful tools for bulk editing, campaign creation, and keyword control.

**Highlights:** Unified workspace for campaigns, ad groups, and keywords, Bulk editing of budgets, geo-targeting, and status, SKAG builder for single-keyword ad groups, Keyword control center with bulk updating, Campaign creation wizard, Automatic refresh and persistent settings

**Features:** Family Sharing, Vision Pro support

**In-app purchases (4)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Premium - 1 week | $4.99 | per 7 days |
| Premium - 1 month | $9.99 | per month |
| Premium - 1 year | $19.99 | per year |
| Premium - lifetime | $39.99 | one-time |


### ASO Widgets

[App page](https://appshunter.io/ios/app/aso-widgets-keyword-tracker/id6447305870)

Monitor your app's search ranking and category position with real-time insights. Optimize your app's performance and make data-driven decisions for better visibility. Features hourly updates and multi-app tracking across different regions.

**Highlights:** Keyword ranking tracking, Category ranking tracking, Hourly performance updates, Multi-app tracking, Multiple geographies, Home screen widgets

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Unlimited Widgets (monthly) | $0.99 | per month |
| Unlimited Widgets (annual) | $9.99 | per year |


## Frequently asked questions

### Is Search Ads Manager free?

Search Ads Manager is free to download, with in-app purchases available.

### Is ASO Widgets free?

ASO Widgets costs $0.99, and also offers in-app purchases.

### Do Search Ads Manager or ASO Widgets have ads?

Neither Search Ads Manager nor ASO Widgets shows ads.

### Which is updated more often, Search Ads Manager or ASO Widgets?

Search Ads Manager ships an update weekly, and ASO Widgets every 2 weeks. Most recently, Search Ads Manager was updated on October 25, 2026 and ASO Widgets on October 30, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*