# hum kids by Colgate vs Willo

The clearest difference is rating: hum kids by Colgate at 4.7 against Willo's 3.4. hum kids by Colgate also leads on ratings volume (12K vs 10) and review sentiment (60% vs 50%). Willo's advantage is update cadence (every 3 weeks vs every 2 months). On price, ads, in-app purchases and monetization model there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

hum kids by Colgate holds the better App Store score, 4.7 against 3.4. That said, the two scores are not equally well evidenced: hum kids by Colgate has 12K ratings behind it against 10, so its average is the more settled of the two. Written reviews point the same way: 60% of hum kids by Colgate's written reviews are positive against 50% of Willo's.

hum kids by Colgate ships an update every 2 months, Willo every 3 weeks. The most recent releases landed on November 1, 2026 and October 27, 2026 respectively.

## The numbers

| Metric | hum kids by Colgate | Willo |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.7 (12K ratings)](https://appshunter.io/ios/app/hum-kids-by-colgate/id1541616251/reviews)** | [3.4 (10 ratings)](https://appshunter.io/ios/app/willo/id6736669957/reviews) |
| Number of ratings | **12K** | 10 |
| Positive reviews | **60.0% of reviews** | 50.0% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 2 months | **Every 3 weeks** |
| Monetization | Free | Free |
| Size | 194 MB | 194 MB |
| Requires iOS | **15.0** | 17 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [Colgate-Palmolive Company](https://appshunter.io/developer/321406727) | [Willo 32, INC](https://appshunter.io/developer/1459638748) |

## What reviewers say

### hum kids by Colgate

[App page](https://appshunter.io/ios/app/hum-kids-by-colgate/id1541616251)

This app uses augmented reality games to make brushing fun and effective for children. It guides kids on how and where to brush, helping them develop lifelong healthy habits. A parent dashboard allows monitoring of each child's progress and brushing sessions.

**Highlights:** Augmented Reality brushing games, Teaches proper brushing technique, Tracks child's brushing progress, Rewards good brushing habits, Parental progress dashboard

**In-app purchases:** none

**What reviewers like**

- 🚀 Game changer for brushing
- 👍 Makes brushing fun and engaging
- 👍 Encourages better brushing habits
- 👍 Helpful for kids with ADHD or special needs

**What reviewers complain about**

- 🐛 Inconsistent performance, loses progress
- 🐛 Difficulty getting toothbrush recognized
- 🐛 Frustrating for perfectionists
- 🔋 Boredom after completing all levels

**Reported bugs**

- Account resets and lost progress
- Trouble connecting toothbrush to app
- Orientation issues on tablets

**Requested features**

- Add more levels and content updates
- Allow for missing teeth or gum issues
- Include flossing reminder or integration
- Add confirmation before in-app purchases


### Willo

[App page](https://appshunter.io/ios/app/willo/id6736669957)

This app helps make brushing teeth fun for children with interactive timers and achievement levels. Parents can monitor brushing habits and set up reward systems for their kids to encourage consistent oral hygiene.

**Highlights:** Fun brushing timers, Achievement levels, Track brushing habits, Add rewards for kids, Encourage oral hygiene

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is hum kids by Colgate free?

hum kids by Colgate is free to download, with no in-app purchases.

### Is Willo free?

Willo is free to download, with no in-app purchases.

### Which has better reviews, hum kids by Colgate or Willo?

hum kids by Colgate is rated higher. hum kids by Colgate averages 4.7 out of 5 from 12K ratings, while Willo averages 3.4 from 10 ratings.

### Do hum kids by Colgate or Willo have ads?

Neither hum kids by Colgate nor Willo shows ads.

### Which is updated more often, hum kids by Colgate or Willo?

hum kids by Colgate ships an update every 2 months, and Willo every 3 weeks. Most recently, hum kids by Colgate was updated on November 1, 2026 and Willo on October 27, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*