# GamePlan vs Hook Life

The clearest difference is rating: Hook Life at 5.0 against GamePlan's 4.1. Hook Life also leads on in-app purchases (none vs 6) and ads (none vs shown). GamePlan's advantage is ratings volume (82 vs 1) and update cadence (every 9 days vs monthly). On price, device support and iOS requirement there is nothing between them.

Both are free to download. GamePlan sells 6 in-app purchases, starting at $4.99 per month. Hook Life asks for nothing beyond the download.

Hook Life holds the better App Store score, 5.0 against 4.1. That said, the two scores are not equally well evidenced: GamePlan has 82 ratings behind it against 1, so its average is the more settled of the two.

GamePlan ships an update every 9 days, Hook Life monthly. The most recent releases landed on October 22, 2026 and October 28, 2026 respectively.

## The numbers

| Metric | GamePlan | Hook Life |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.1 (82 ratings)](https://appshunter.io/ios/app/gameplan-eisenhower-matrix/id1550203013/reviews) | **[5.0 (1 ratings)](https://appshunter.io/ios/app/hook-life/id6767165778/reviews)** |
| Number of ratings | **82** | 1 |
| Positive reviews | 57.1% of reviews | — |
| In-app purchases | Yes | **No** |
| Ads | Yes | **No** |
| Update frequency | **Every 9 days** | Monthly |
| Monetization | Subscription | **Free** |
| Size | 94 MB | 63 MB |
| Requires iOS | **17.6** | 18.0 |
| Devices | **iPhone, iPad, Apple Watch** | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [Breakthrough Technologies Limited Liability Company](https://appshunter.io/developer/1550203015) | [Sergei Envald](https://appshunter.io/developer/1896407546) |

## What reviewers say

### GamePlan

[App page](https://appshunter.io/ios/app/gameplan-eisenhower-matrix/id1550203013)

This app helps you work smarter by planning your week with an AI-powered engine. It offers task prioritization, reminders, and integration with your calendar and Apple Watch for seamless productivity.

**Highlights:** AI-powered planning engine, Task prioritization, Reminders and notifications, Task list organization, Calendar integration, Apple Watch support, Cross-device syncing

**Features:** Family Sharing

**In-app purchases (6)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Game Plan Premium | $4.99 | per month |
| 6-Month Plan | $29.99 | per 6 months |
| Yearly Subscription Discount | $39.99 | per year |
| 50% Discount | $39.99 | per year |
| Game Plan Premium | $39.99 | per year |
| Lifetime Plan | $99.99 | one-time |


### Hook Life

[App page](https://appshunter.io/ios/app/hook-life/id6767165778)

This app uses NFC tags to help you start tasks by requiring physical interaction. It's designed to overcome procrastination and build better habits by moving action from thought to reality.

**Highlights:** NFC tag integration for task initiation, Physical interaction required to complete actions, Helps overcome procrastination, Builds better habits, External trigger for action, Supports various daily scenarios

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is GamePlan free?

GamePlan is free to download, with in-app purchases available.

### Is Hook Life free?

Hook Life is free to download, with no in-app purchases.

### Which has better reviews, GamePlan or Hook Life?

Hook Life is rated higher. GamePlan averages 4.1 out of 5 from 82 ratings, while Hook Life averages 5.0 from 1 ratings.

### Do GamePlan or Hook Life have ads?

GamePlan shows ads; Hook Life does not.

### Which is updated more often, GamePlan or Hook Life?

GamePlan ships an update every 9 days, and Hook Life monthly. Most recently, GamePlan was updated on October 22, 2026 and Hook Life on October 28, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*