# Baseus vs NIIM

The clearest difference is rating: NIIM at 4.8 against Baseus's 4.3. NIIM also leads on monetization model (free vs free with in-app purchases) and review sentiment (47% vs 25%). On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Baseus sells 7 one-off in-app purchases and NIIM sells 19 in-app purchases, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.

NIIM holds the better App Store score, 4.8 against 4.3. That said, the two scores are not equally well evidenced: NIIM has 1.9K ratings behind it against 319, so its average is the more settled of the two. Written reviews point the same way: 25% of Baseus's written reviews are positive against 47% of NIIM's.

Baseus ships an update fortnightly, NIIM every 3 weeks. Both last shipped on September 24, 2026.

## The numbers

| Metric | Baseus | NIIM |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.3 (319 ratings)](https://appshunter.io/ios/app/baseus/id1552808896/reviews) | **[4.8 (1.9K ratings)](https://appshunter.io/ios/app/niim/id1556769120/reviews)** |
| Number of ratings | 319 | **1.9K** |
| Positive reviews | 24.5% of reviews | **47.3% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | **Fortnightly** | Every 3 weeks |
| Monetization | Free with in-app purchases | **Free** |
| Size | 288 MB | 173 MB |
| Requires iOS | 15.0 | **12.0** |
| Devices | **iPhone, iPad, iPod** | iPhone, iPod |
| Age rating | 4+ | 4+ |
| Developer | [深圳市倍思科技有限公司](https://appshunter.io/developer/1708041876) | [WUHAN JINGCHEN INTELLIGENT IDENTIFICATION TECHNOLOGY CO., LTD](https://appshunter.io/developer/1359104614) |

## What reviewers say

### Baseus

[App page](https://appshunter.io/ios/app/baseus/id1552808896)

Manage all your electronic devices from a single platform. Easily connect your devices for a smarter, more convenient life. Discover and purchase premium quality products directly through the integrated e-commerce store.

**Highlights:** Device management, Easy setup, Device sharing, E-commerce platform, Premium product selection

**Features:** macOS Compatibility

**In-app purchases (7)**

| Purchase | Price | Billing |
| --- | --- | --- |
| 30 minutes | $1.99 | one-time |
| 60 minutes | $1.99 | one-time |
| 100 minutes | $2.99 | one-time |
| Monthly plan | $2.99 | one-time |
| Quarterly plan | $5.99 | one-time |
| 300 minutes | $6.99 | one-time |
| Annual plan | $24.99 | one-time |

**What reviewers like**

- 👍 User-friendly interface and easy to operate
- 🔒 Privacy-conscious with guest mode option
- 🎵 Customizable equalizer settings
- 🔍 Helpful find/locate feature for lost earbuds
- 📱 Seamless device switching capability

**What reviewers complain about**

- 🐛 Persistent Bluetooth connection issues
- 🐛 App fails to recognize connected devices
- 📦 Bulky case design not pocket-friendly
- 🔋 Battery status not displayed for case
- 💾 Dash cam connectivity problems

**Reported bugs**

- App stuck on 'recovering videos' screen for dash cams
- Bluetooth pairing loop on iPhone with iOS 17
- Firmware update fails to install (0% on iPhone, crashes on Android)
- Email verification not received during signup
- App doesn't recognize paired devices in search

**Requested features**

- Support for Bowie E17 headphones
- Support for Bowie E19 headphones
- Support for Simu S2 airbuds
- Support for Simu S1 airbuds
- Support for Baseus Encock WM 04


### NIIM

[App page](https://appshunter.io/ios/app/niim/id1556769120)

This app helps you organize your home with creative labeling. Design custom labels with various fonts, symbols, and images, then print them using a compatible smart printer. It also offers features for managing your collections and finding inspiration.

**Highlights:** Home assortment inspiration, Label editing and printing, Bluetooth connectivity to smart printers, Customizable fonts, symbols, and images, User plaza for inspiration, Assortment management

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (19)**

| Purchase | Price | Billing |
| --- | --- | --- |
| NIIM Monthly VIP | $4.99 | per month |
| NIIM Monthly VIP | $4.99 | per month |
| 臣小印会员连续包季 | $9.90 | per 3 months |
| NIIM Yearly VIP | $34.99 | per year |
| NIIM Yearly VIP | $34.99 | per year |
| Gift | $0.29 | one-time |
| To you goodluck | $0.49 | one-time |
| Love eating | $0.49 | one-time |
| Cute | $0.69 | one-time |
| 努力干饭 | $0.99 | one-time |
| 陪伴即治愈 | $0.99 | one-time |
| 软萌星球 | $0.99 | one-time |
| marry christmas | $1.29 | one-time |
| happy new year | $1.29 | one-time |
| school season | $1.29 | one-time |
| happy easter icon | $1.89 | one-time |
| 1 Month VIP | $6.99 | one-time |
| old friend special offer | $6.99 | one-time |
| 1 Year VIP | $49.99 | one-time |

**What reviewers like**

- 👍 Easy to use
- 🚀 Convenient operation
- 💡 Customizable labels
- 🔒 Secure printing

**What reviewers complain about**

- 🐛 Connectivity issues
- 🔒 Region-locked device
- 💸 Expensive subscription model
- 🐛 Buggy software updates
- 🤔 Limited formatting options

**Reported bugs**

- Unable to login or register
- Printer not recognized in app
- Labels printing off-center
- App crashes on launch

**Requested features**

- More free design templates
- Ability to save custom designs
- Multilingual support
- Improved label alignment


## Frequently asked questions

### Is Baseus free?

Baseus is free to download, with in-app purchases available.

### Is NIIM free?

NIIM is free to download, with in-app purchases available.

### Which has better reviews, Baseus or NIIM?

NIIM is rated higher. Baseus averages 4.3 out of 5 from 319 ratings, while NIIM averages 4.8 from 1.9K ratings.

### Do Baseus or NIIM have ads?

Neither Baseus nor NIIM shows ads.

### Which is updated more often, Baseus or NIIM?

Baseus ships an update fortnightly, and NIIM every 3 weeks. Most recently, Baseus was updated on September 24, 2026 and NIIM on September 24, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*