# MacroFactor vs MacroVision

The clearest difference is review sentiment: MacroVision at 100% against MacroFactor's 71%. MacroVision also leads on rating (5.0 vs 4.8). MacroFactor's advantage is ratings volume (23K vs 20) and chart position (#12 vs unranked). On price, ads, in-app purchases and monetization model there is nothing between them.

Both are free to download. MacroFactor sells 11 in-app purchases, starting at $9.99 per month and MacroVision sells 4 in-app purchases, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.

MacroVision holds the better App Store score, 5.0 against 4.8. That said, the two scores are not equally well evidenced: MacroFactor has 23K ratings behind it against 20, so its average is the more settled of the two. Written reviews point the same way: 71% of MacroFactor's written reviews are positive against 100% of MacroVision's.

MacroFactor ships an update every 8 days, MacroVision every 2 weeks. The most recent releases landed on October 10, 2026 and October 7, 2026 respectively.

## The numbers

| Metric | MacroFactor | MacroVision |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.8 (23K ratings)](https://appshunter.io/ios/app/macrofactor-macro-tracker/id1553503471/reviews) | **[5.0 (20 ratings)](https://appshunter.io/ios/app/macrovision-macro-tracker/id6762096873/reviews)** |
| Number of ratings | **23K** | 20 |
| Positive reviews | 70.7% of reviews | **100.0% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | **Every 8 days** | Every 2 weeks |
| Monetization | Free with in-app purchases | Freemium |
| Best chart rank | **#12** | — |
| Size | 238 MB | 59 MB |
| Requires iOS | 15.6 | **15.1** |
| Devices | **iPhone, iPad, iPod, Apple Watch** | iPhone, iPad, iPod |
| Age rating | 9+ | 4+ |
| Developer | [Stronger By Science Technologies LLC](https://appshunter.io/developer/1553503473) | [Jennifer Green](https://appshunter.io/developer/1872256333) |

## What reviewers say

### MacroFactor

[App page](https://appshunter.io/ios/app/macrofactor-macro-tracker/id1553503471)

**Currently charting:** #12 Top Grossing · Health & Fitness, #92 Top Free · Health & Fitness (US App Store)

This app uses a dynamic algorithm to adapt your calorie and macro targets based on your metabolism and progress. It offers tools for quick food logging, a verified database, and personalized coaching to help you achieve sustainable diet goals without stress or rigidity.

**Highlights:** Dynamic metabolism adaptation, Personalized macro and calorie targets, Verified food database, Barcode scanner, Weekly coaching check-ins, Micronutrient tracking, Weight trend insights

**Features:** macOS Compatibility, Apple Watch app, Vision Pro support

**In-app purchases (11)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Monthly Subscription | $9.99 | per month |
| Monthly Subscription | $11.99 | per month |
| Monthly Subscription | $11.99 | per month |
| Monthly Subscription | $11.99 | per month |
| Semiannual Subscription | $47.99 | per 6 months |
| Semiannual Subscription | $47.99 | per 6 months |
| Annual Subscription | $59.99 | per year |
| Annual Subscription | $59.99 | per year |
| Annual Subscription | $71.99 | per year |
| Annual Subscription | $71.99 | per year |
| Annual Subscription Bundle | $89.99 | per year |

**What reviewers like**

- 🚀 Easy to use
- 🔍 Detailed analytics and data
- 🤖 Intelligent algorithm adjustments
- 👍 Flexible and customizable
- 💯 Comprehensive food database

**What reviewers complain about**

- 🔍 Limited food database for some regions
- 🤔 Steep learning curve for some users
- 💰 Subscription-based model
- 🤖 Occasional inaccuracies in AI-generated entries
- 🔀 Convoluted navigation in some areas

**Reported bugs**

- Disappearing food entries
- Inconsistent syncing with Apple Health

**Requested features**

- Apple Watch integration
- Micronutrient tracking
- Ability to edit database entries
- Improved barcode scanning for international users
- Customizable dashboard and widgets


### MacroVision

[App page](https://appshunter.io/ios/app/macrovision-macro-tracker/id6762096873)

Effortlessly track your daily food intake in seconds with advanced AI features like receipt and plate scanning. Quickly log meals from restaurants, groceries, or home-cooked recipes to stay consistent with your nutrition goals.

**Highlights:** AI Plate Scanner, Receipt Scanner, Smart Food Search, Barcode Scanning, Favorites & Quick Relog, Analytics & Progress Tracking, Personalized Macro Goals

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (4)**

| Purchase | Price | Billing |
| --- | --- | --- |
| MacroVision Premium | $4.99 | per month |
| MacroVision Premium | $4.99 | per month |
| MacroVision Premium | $39.99 | per year |
| MacroVision Premium | $39.99 | per year |


## Frequently asked questions

### Is MacroFactor free?

MacroFactor is free to download, with in-app purchases available.

### Is MacroVision free?

MacroVision is free to download, with in-app purchases available.

### Which has better reviews, MacroFactor or MacroVision?

MacroVision is rated higher. MacroFactor averages 4.8 out of 5 from 23K ratings, while MacroVision averages 5.0 from 20 ratings.

### Do MacroFactor or MacroVision have ads?

Neither MacroFactor nor MacroVision shows ads.

### Which is updated more often, MacroFactor or MacroVision?

MacroFactor ships an update every 8 days, and MacroVision every 2 weeks. Most recently, MacroFactor was updated on October 10, 2026 and MacroVision on October 7, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*