# Emma & Ella vs Moda Store

The clearest difference is update cadence: Moda Store at every 3 weeks against Emma & Ella's every 8 months. Emma & Ella's advantage is iOS requirement (11.0 vs 15.5). On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Emma & Ella ships an update every 8 months, Moda Store every 3 weeks. Both last shipped on October 30, 2026.

## The numbers

| Metric | Emma & Ella | Moda Store |
| --- | --- | --- |
| Price | Free | Free |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 8 months | **Every 3 weeks** |
| Size | 65 MB | 56 MB |
| Requires iOS | **11.0** | 15.5 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPod |
| Age rating | 4+ | 17+ |
| Developer | [EMMA & ELLA](https://appshunter.io/developer/1562837708) | [Paris Fashion Shops](https://appshunter.io/developer/1106260563) |

## What reviewers say

### Emma & Ella

[App page](https://appshunter.io/ios/app/emma-and-ella/id1562837706)

**Features:** macOS Compatibility

**In-app purchases:** none


### Moda Store

[App page](https://appshunter.io/ios/app/moda-store/id1669500426)

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Emma & Ella free?

Emma & Ella is free to download, with no in-app purchases.

### Is Moda Store free?

Moda Store is free to download, with no in-app purchases.

### Do Emma & Ella or Moda Store have ads?

Neither Emma & Ella nor Moda Store shows ads.

### Which is updated more often, Emma & Ella or Moda Store?

Emma & Ella ships an update every 8 months, and Moda Store every 3 weeks. Most recently, Emma & Ella was updated on October 30, 2026 and Moda Store on October 30, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*