# Bookmark Folder vs SmartMark

The clearest difference is rating: SmartMark at 5.0 against Bookmark Folder's 4.7. Bookmark Folder's advantage is ratings volume (6 vs 1) and iOS requirement (13.0 vs 18.0). On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Bookmark Folder sells 1 in-app purchase, starting at $1.99 per month and SmartMark sells 2 in-app purchases, starting at $2.99 per month. Whichever you choose, the download price is not the number that matters.

SmartMark holds the better App Store score, 5.0 against 4.7. That said, the two scores are not equally well evidenced: Bookmark Folder has 6 ratings behind it against 1, so its average is the more settled of the two.

Bookmark Folder ships an update every 2 weeks, SmartMark every 9 days. The most recent releases landed on July 7, 2026 and July 5, 2026 respectively.

## The numbers

| Metric | Bookmark Folder | SmartMark |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.7 (6 ratings)](https://appshunter.io/ios/app/bookmark-folder/id1571875730/reviews) | **[5.0 (1 ratings)](https://appshunter.io/ios/app/smartmark-bookmark-manager/id6746692839/reviews)** |
| Number of ratings | **6** | 1 |
| Positive reviews | 66.7% of reviews | — |
| In-app purchases | Yes | Yes |
| Ads | Yes | Yes |
| Update frequency | Every 2 weeks | **Every 9 days** |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Size | 71 MB | 22 MB |
| Requires iOS | **13.0** | 18.0 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 4+ | 4+ |
| Developer | [Toshiya Hondo](https://appshunter.io/developer/1571875732) | [Shuhei Fujimi](https://appshunter.io/developer/1791454076) |

## What reviewers say

### Bookmark Folder

[App page](https://appshunter.io/ios/app/bookmark-folder/id1571875730)

Organize your web links into custom folders and choose which browser opens each one. This app allows for deep customization of appearance and offers secure backup and transfer options. It's ideal for users who manage multiple browsers or want a more structured bookmarking experience.

**Highlights:** Organize bookmarks with unlimited directory levels, Select custom browser for each bookmark, Hide bookmarks with lock function, Manual sorting via drag and drop, Favicon and website thumbnail display, Customizable appearance (colors, text size), Secure backup and cloud storage support

**Features:** macOS Compatibility

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Remove Ads (Monthly) | $1.99 | per month |


### SmartMark

[App page](https://appshunter.io/ios/app/smartmark-bookmark-manager/id6746692839)

This app uses AI to automatically organize your saved links by generating titles, descriptions, and tags. Easily search and share collections of resources across devices with a clean, intuitive interface. It offers both light and dark modes for a personalized experience.

**Highlights:** AI-generated titles, descriptions, and tags, Tag-based organization and search, Shareable link collections, Cross-browser and cross-device saving, Dark and light mode support, Secure data management

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Pro plan - Monthly | $2.99 | per month |
| Pro plan - Yearly | $29.99 | per year |


## Frequently asked questions

### Is Bookmark Folder free?

Bookmark Folder is free to download, with in-app purchases available.

### Is SmartMark free?

SmartMark is free to download, with in-app purchases available.

### Which has better reviews, Bookmark Folder or SmartMark?

SmartMark is rated higher. Bookmark Folder averages 4.7 out of 5 from 6 ratings, while SmartMark averages 5.0 from 1 ratings.

### Do Bookmark Folder or SmartMark have ads?

Both Bookmark Folder and SmartMark show ads.

### Which is updated more often, Bookmark Folder or SmartMark?

Bookmark Folder ships an update every 2 weeks, and SmartMark every 9 days. Most recently, Bookmark Folder was updated on July 7, 2026 and SmartMark on July 5, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*