# Custom Counter vs Tally

The clearest difference is rating: Custom Counter at 5.0 against Tally's 4.6. Tally's advantage is update cadence (every 2 weeks vs every 3 months) and ratings volume (31 vs 3). On price, ads, in-app purchases and monetization model there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Custom Counter holds the better App Store score, 5.0 against 4.6. That said, the two scores are not equally well evidenced: Tally has 31 ratings behind it against 3, so its average is the more settled of the two.

Custom Counter ships an update every 3 months, Tally every 2 weeks. The most recent releases landed on November 3, 2026 and November 8, 2026 respectively.

## The numbers

| Metric | Custom Counter | Tally |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[5.0 (3 ratings)](https://appshunter.io/ios/app/custom-counter/id1583318695/reviews)** | [4.6 (31 ratings)](https://appshunter.io/ios/app/tally-simple-click-counter/id6504131062/reviews) |
| Number of ratings | 3 | **31** |
| Positive reviews | — | 100.0% of reviews |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 3 months | **Every 2 weeks** |
| Monetization | Free | Free |
| Size | 23 MB | 10 MB |
| Requires iOS | 18.6 | **17.0** |
| Devices | iPhone | **iPhone, iPad, Vision Pro** |
| Age rating | 4+ | 4+ |
| Developer | [Deep Blue Development LLC](https://appshunter.io/developer/1583318697) | [Fawkes Wei](https://appshunter.io/developer/432767536) |

## What reviewers say

### Custom Counter

[App page](https://appshunter.io/ios/app/custom-counter/id1583318695)

Quickly tally or count anything with a simple tap. Track goals, habits, events, or inventory with customizable increments and a history of your tallies. Share your counts easily.

**Highlights:** Tap to count or tally, Customizable increments, Count history, Share counts, Customizable display

**Features:** macOS Compatibility

**In-app purchases:** none


### Tally

[App page](https://appshunter.io/ios/app/tally-simple-click-counter/id6504131062)

This app provides a straightforward way to keep track of various counts, from knitting stitches to daily habits. Its simple interface allows for one-tap increments, and counts are clearly displayed and automatically synced via iCloud.

**Highlights:** Effortless one-tap counting, Clear, bold count display, Seamless iCloud sync, Track stitches, scores, reps, habits, and more, Supports iPhone and iPad

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Custom Counter free?

Custom Counter is free to download, with no in-app purchases.

### Is Tally free?

Tally is free to download, with no in-app purchases.

### Which has better reviews, Custom Counter or Tally?

Custom Counter is rated higher. Custom Counter averages 5.0 out of 5 from 3 ratings, while Tally averages 4.6 from 31 ratings.

### Do Custom Counter or Tally have ads?

Neither Custom Counter nor Tally shows ads.

### Which is updated more often, Custom Counter or Tally?

Custom Counter ships an update every 3 months, and Tally every 2 weeks. Most recently, Custom Counter was updated on November 3, 2026 and Tally on November 8, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*