# Wella vs Mobigifts

Wella and Mobigifts are too close to call on the numbers: across 6 compared parameters — price, update cadence, ads and in-app purchases among them — neither pulls far enough ahead to decide it. What separates them is feature set and interface, not measurable difference.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Wella ships an update fortnightly, Mobigifts every 3 weeks. The most recent releases landed on October 22, 2026 and October 6, 2026 respectively.

## The numbers

| Metric | Wella | Mobigifts |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[2.8 (49 ratings)](https://appshunter.io/ios/app/wella/id1591833233/reviews)** | — |
| Number of ratings | **49** | — |
| Positive reviews | 23.7% of reviews | — |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Fortnightly** | Every 3 weeks |
| Monetization | Free with in-app purchases | — |
| Size | 85 MB | 32 MB |
| Requires iOS | 15.1 | 15.1 |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 12+ |
| Developer | [Wella Company](https://appshunter.io/developer/1590485918) | [Swissoft](https://appshunter.io/developer/1744578372) |

## What reviewers say

### Wella

[App page](https://appshunter.io/ios/app/wella/id1591833233)

Discover hair and nail inspiration and education from top brands. Access a digital shade chart, live chat, and exclusive content. Shop 24/7 with fast, free shipping on qualifying orders and easily reorder products.

**Highlights:** Brand inspiration and education, Digital shade chart, Live chat support, Salon secrets and content, 24/7 shopping, Fast, free shipping, Barcode scanning for reorders

**Features:** Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 👍 Convenient for re-ordering
- 👍 Barcode scanner functionality
- 👍 Good for salon owners
- 👍 Education options available
- 👍 Favorites button useful

**What reviewers complain about**

- 🐛 Frequent app updates required
- 🐛 Slow loading times
- 🐛 Basic functionality
- 🐛 Unhelpful search results
- 🐛 Shades not in order

**Reported bugs**

- App requires constant updates
- Search bar produces unhelpful results
- Shades are not in order
- App lags and is slow
- Multiple quantities of items added

**Requested features**

- Allow general consumers to use shade chart
- Improve search result relevance
- Order shades correctly
- Save payment method
- Include product usage information


### Mobigifts

[App page](https://appshunter.io/ios/app/mobigifts/id6761178250)

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is Wella free?

Wella is free to download, with no in-app purchases.

### Is Mobigifts free?

Mobigifts is free to download, with no in-app purchases.

### Do Wella or Mobigifts have ads?

Neither Wella nor Mobigifts shows ads.

### Which is updated more often, Wella or Mobigifts?

Wella ships an update fortnightly, and Mobigifts every 3 weeks. Most recently, Wella was updated on October 22, 2026 and Mobigifts on October 6, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*