# FloМастер vs USmall

The clearest difference is update cadence: USmall at fortnightly against FloМастер's every 8 months. FloМастер's advantage is monetization model (free vs free with in-app purchases). On price, review sentiment, ads and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

FloМастер ships an update every 8 months, USmall fortnightly. The most recent releases landed on October 8, 2026 and October 14, 2026 respectively.

## The numbers

| Metric | FloМастер | USmall |
| --- | --- | --- |
| Price | Free | Free |
| Rating | — | **[3.6 (74 ratings)](https://appshunter.io/ios/app/usmall/id6449685439/reviews)** |
| Number of ratings | — | **74** |
| Positive reviews | 20.0% of reviews | **26.6% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 8 months | **Fortnightly** |
| Monetization | **Free** | Free with in-app purchases |
| Size | 29 MB | 48 MB |
| Requires iOS | **15.0** | 16.6 |
| Devices | **iPhone, iPod** | iPhone |
| Age rating | 17+ | 4+ |
| Developer | [FLOMASTER, OOO](https://appshunter.io/developer/1607311634) | [ShopfansRU LLC](https://appshunter.io/developer/1690082697) |

## What reviewers say

### FloМастер

[App page](https://appshunter.io/ios/app/flo/id1607311631)

Manage your loyalty program digitally. Get a free in-app card, earn bonuses, and use them for payments. Your electronic card is always accessible.

**Highlights:** Digital loyalty card, Earn bonuses, Pay with bonuses, Electronic card always with you

**Features:** macOS Compatibility, Apple Wallet

**In-app purchases:** none


### USmall

[App page](https://appshunter.io/ios/app/usmall/id6449685439)

Shop directly from US stores with this marketplace, offering branded clothing and health products at up to 80% off. Enjoy hassle-free delivery to Russia, with customs handled and payment accepted from Russian cards.

**Highlights:** Direct US store access, Branded clothing and health products, Discounts up to 80%, Direct shipping to Russia, Customs handled, Russian card payments accepted, Weekend customer support

**Features:** Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 📦 Goods arrive intact and on time
- 🌍 Access to international goods
- 👍 Generally good app interface
- ✅ Compensation for issues provided

**What reviewers complain about**

- ❌ App not loading/opening
- ❌ App crashes/freezes
- ❌ Orders frequently cancelled
- ❌ Delayed deliveries
- ❌ Poor customer support

**Reported bugs**

- Application does not load
- Application does not open after update
- Application freezes when scrolling
- Images do not load
- Application does not update

**Requested features**

- Fix app loading issues
- Improve customer support responsiveness
- Allow order cancellation
- Add product reviews with photos
- Provide clearer size charts


## Frequently asked questions

### Is FloМастер free?

FloМастер is free to download, with no in-app purchases.

### Is USmall free?

USmall is free to download, with no in-app purchases.

### Do FloМастер or USmall have ads?

Neither FloМастер nor USmall shows ads.

### Which is updated more often, FloМастер or USmall?

FloМастер ships an update every 8 months, and USmall fortnightly. Most recently, FloМастер was updated on October 8, 2026 and USmall on October 14, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*