# Kale vs Makeup Playbook

The clearest difference is update cadence: Kale at weekly against Makeup Playbook's every 2 months. Kale also leads on ratings volume (6.8K vs 12). Makeup Playbook's advantage is review sentiment (100% vs 70%) and iOS requirement (13.4 vs 16.4). On price, rating, ads and in-app purchases there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

On the App Store both sit at effectively the same score — 4.9 for Kale against 5.0 for Makeup Playbook. That said, the two scores are not equally well evidenced: Kale has 6.8K ratings behind it against 12, so its average is the more settled of the two. Written reviews are what separate them: 70% of Kale's written reviews are positive against 100% of Makeup Playbook's.

Kale ships an update weekly, Makeup Playbook every 2 months. The most recent releases landed on November 10, 2026 and November 3, 2026 respectively.

## The numbers

| Metric | Kale | Makeup Playbook |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.9 (6.8K ratings)](https://appshunter.io/ios/app/kale-creator-rewards/id1672660475/reviews) | **[5.0 (12 ratings)](https://appshunter.io/ios/app/makeup-playbook/id6450486126/reviews)** |
| Number of ratings | **6.8K** | 12 |
| Positive reviews | 70.2% of reviews | **100.0% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Weekly** | Every 2 months |
| Monetization | Free | Free |
| Size | 124 MB | 37 MB |
| Requires iOS | 16.4 | **13.4** |
| Devices | iPhone | **iPhone, iPod** |
| Age rating | 17+ | 17+ |
| Developer | [Palette Technologies Inc](https://appshunter.io/developer/1672660477) | [Makeup Playbook LLC](https://appshunter.io/developer/1693484928) |

## What reviewers say

### Kale

[App page](https://appshunter.io/ios/app/kale-creator-rewards/id1672660475)

This app connects everyday people with brands for paid content creation. Earn cash, gift cards, and prizes by sharing authentic posts on social media, with no follower minimums required. Participate in tournaments and climb leaderboards for additional rewards.

**Highlights:** Paid brand deals for UGC, Creator tournaments and leaderboards, Cash, points, and rewards, Fast, friction-free payouts, No follower minimums, Connect social media accounts

**Features:** Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 💰 Easy way to earn money
- 🤑 Decent payouts for some videos
- 👍 User-friendly interface
- 🎨 Opportunity to create content for brands

**What reviewers complain about**

- 🤖 Poor customer support
- 🤔 Lack of transparency in payout structure
- 🔇 Accounts suspended for unclear reasons
- 🐛 Frequent app glitches and bugs
- 💸 Low payouts for high-performing videos

**Reported bugs**

- Difficulty connecting social media accounts
- Disappearing submitted videos and challenges
- Inconsistent payouts for similar video performance

**Requested features**

- More brand partnerships and opportunities
- Clearer guidelines and payout information
- Improved customer support and appeal process
- Ability to repost/edit videos without penalty


### Makeup Playbook

[App page](https://appshunter.io/ios/app/makeup-playbook/id6450486126)

Create, explore, and share personalized beauty routines for makeup, skincare, and hair care. Discover product recommendations and connect with a community of beauty enthusiasts. Tailor your regimen to your specific needs and goals.

**Highlights:** Personalized routine creation, Explore community routines, Product insights and recommendations, Community and social features, Tailor routines by skin/hair type

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Kale free?

Kale is free to download, with no in-app purchases.

### Is Makeup Playbook free?

Makeup Playbook is free to download, with no in-app purchases.

### Which has better reviews, Kale or Makeup Playbook?

Makeup Playbook is rated higher. Kale averages 4.9 out of 5 from 6.8K ratings, while Makeup Playbook averages 5.0 from 12 ratings.

### Do Kale or Makeup Playbook have ads?

Neither Kale nor Makeup Playbook shows ads.

### Which is updated more often, Kale or Makeup Playbook?

Kale ships an update weekly, and Makeup Playbook every 2 months. Most recently, Kale was updated on November 10, 2026 and Makeup Playbook on November 3, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*