# Facebook vs Linktree

The clearest difference is ads: Linktree at none against Facebook's shown. Linktree also leads on rating (4.8 vs 4.5) and review sentiment (51% vs 40%). Facebook's advantage is ratings volume (28M vs 61K) and chart position (#2 vs #52). On price, update cadence, in-app purchases and monetization model there is nothing between them.

Both are free to download. Facebook sells 10 in-app purchases, starting at $2.49 per month and Linktree sells 12 in-app purchases, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.

Linktree holds the better App Store score, 4.8 against 4.5. That said, the two scores are not equally well evidenced: Facebook has 28M ratings behind it against 61K, so its average is the more settled of the two. Written reviews point the same way: 40% of Facebook's written reviews are positive against 51% of Linktree's.

Both ship on a similar rhythm, roughly weekly. Both last shipped on September 24, 2026.

## The numbers

| Metric | Facebook | Linktree |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.5 (28M ratings)](https://appshunter.io/ios/app/facebook/id284882215/reviews) | **[4.8 (61K ratings)](https://appshunter.io/ios/app/linktree-link-in-bio-creator/id1593515263/reviews)** |
| Number of ratings | **28M** | 61K |
| Positive reviews | 40.2% of reviews | **50.9% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | Yes | **No** |
| Update frequency | Weekly | Weekly |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | **#2** | #52 |
| Size | 484 MB | 129 MB |
| Requires iOS | **15.1** | 15.5 |
| Devices | **iPhone, iPad, iPod, Apple TV** | iPhone, iPod |
| Age rating | 12+ | 12+ |
| Developer | [Meta Platforms, Inc.](https://appshunter.io/developer/284882218) | [Linktree](https://appshunter.io/developer/1593515265) |

## What reviewers say

### Facebook

[App page](https://appshunter.io/ios/app/facebook/id284882215)

**Currently charting:** #2 Top Grossing · Social Networking, #4 Top Free · Social Networking, #24 Top Grossing, #43 Top Free (US App Store)

Connect with friends and discover communities based on your interests. Share moments, explore content, and use AI tools to express yourself creatively. Find unique items and engage with creators.

**Highlights:** Personalized feed, Marketplace shopping, AI-powered content creation, Reels and stories, Community groups, Direct messaging

**Features:** Apple Wallet

**In-app purchases (10)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Supporter | $2.49 | per month |
| Supporter | $4.99 | per month |
| 99 Stars | $0.99 | one-time |
| 45 Stars | $0.99 | one-time |
| 95 Stars | $1.99 | one-time |
| 145 Stars | $2.99 | one-time |
| 250 Stars | $4.99 | one-time |
| 310 Stars | $5.99 | one-time |
| 530 Stars | $9.99 | one-time |
| 1200 Stars | $19.99 | one-time |

**What reviewers like**

- 💡 Helpful for staying connected with family and friends
- 👍 Useful for business and advertising
- 👍 Great for sharing photos and memories
- 👍 Convenient marketplace for buying and selling items

**What reviewers complain about**

- 🐛 Glitchy and buggy app with frequent issues
- 🤖 Overly aggressive content moderation and censorship
- 🤖 Biased and inconsistent enforcement of community guidelines
- 🤖 Lack of effective customer support
- 💸 Overrun with scams and fraudulent activity

**Reported bugs**

- Frequent app crashes and login issues
- Inability to edit or delete old posts and comments
- Marketplace listings getting incorrectly flagged or removed
- Inconsistent behavior between mobile app and web version

**Requested features**

- Improved customer support and appeal process
- More transparency and consistency in content moderation
- Better tools for managing and organizing content
- Customizable feed and notification settings


### Linktree

[App page](https://appshunter.io/ios/app/linktree-link-in-bio-creator/id1593515263)

**Currently charting:** #52 Top Grossing · Social Networking, #67 Top Free · Social Networking (US App Store)

Create a single, customizable link to house all your online content. Share your social media, products, music, and more from one central hub. Track audience engagement with detailed analytics.

**Highlights:** Create a free Linktree URL, Add various content types (links, music, videos, products), Customize design with colors, fonts, and backgrounds, Share link across social media and other platforms, Track audience insights and analytics, Organize saved, bought, and subscribed items

**Features:** Apple Wallet

**In-app purchases (12)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Linktree Starter | $4.99 | per month |
| Linkstree Starter | $7.99 | per month |
| Linktree Pro | $12.99 | per month |
| Linktree Pro | $14.99 | per month |
| Linktree Premium | $23.99 | per month |
| Linktree Premium | $34.99 | per month |
| Linktree Starter | $47.99 | per year |
| Linktree Starter | $69.99 | per year |
| Linktree Pro | $129.99 | per year |
| Linktree Pro | $143.99 | per year |
| Linktree Premium | $234.99 | per year |
| Linktree Premium | $359.99 | per year |

**What reviewers like**

- 🏆 Excellent for consolidating online presence
- 👍 Easy to use and customize
- 🚀 Streamlines sharing of links
- 💡 Innovative tool for influencers and businesses
- ⭐ Fantastic app with great features

**What reviewers complain about**

- 🐛 Glitches and bugs with recent updates
- 🤯 Difficult to reorganize links
- 💰 Expensive subscription fees
- 🤔 Limited free features
- 🤖 Poor customer support and unresponsive

**Reported bugs**

- Unable to log in or create new account
- Inability to edit or remove links
- Inconsistent performance and UI issues
- Broken link sharing and analytics features
- Accounts being banned without clear explanation

**Requested features**

- Add ability to group links
- Improve analytics and insights
- Allow more customization options
- Integrate with more social platforms
- Fix issues with login and account management


## Frequently asked questions

### Is Facebook free?

Facebook is free to download, with in-app purchases available.

### Is Linktree free?

Linktree is free to download, with in-app purchases available.

### Which has better reviews, Facebook or Linktree?

Linktree is rated higher. Facebook averages 4.5 out of 5 from 28M ratings, while Linktree averages 4.8 from 61K ratings.

### Do Facebook or Linktree have ads?

Facebook shows ads; Linktree does not.

### Which is updated more often, Facebook or Linktree?

Facebook ships an update weekly, and Linktree weekly. Most recently, Facebook was updated on September 24, 2026 and Linktree on September 24, 2026.

### Which is more popular, Facebook or Linktree?

Facebook currently peaks at #2 in the App Store charts, and Linktree at #52. Chart position reflects recent download velocity rather than total install base.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*