# GUCCI vs VBIC

The clearest difference is rating: VBIC at 5.0 against GUCCI's 4.0. VBIC also leads on update cadence (every 10 days vs monthly). GUCCI's advantage is monetization model (free with in-app purchases vs subscription) and ratings volume (476 vs 1). On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. GUCCI sells 3 one-off in-app purchases and VBIC sells 9 in-app purchases, starting at $0.99 per month. Whichever you choose, the download price is not the number that matters.

VBIC holds the better App Store score, 5.0 against 4.0. That said, the two scores are not equally well evidenced: GUCCI has 476 ratings behind it against 1, so its average is the more settled of the two.

GUCCI ships an update monthly, VBIC every 10 days. The most recent releases landed on October 14, 2026 and October 7, 2026 respectively.

## The numbers

| Metric | GUCCI | VBIC |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.0 (476 ratings)](https://appshunter.io/ios/app/gucci/id334876990/reviews) | **[5.0 (1 ratings)](https://appshunter.io/ios/app/vbic/id6479594395/reviews)** |
| Number of ratings | **476** | 1 |
| Positive reviews | 62.0% of reviews | — |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Monthly | **Every 10 days** |
| Monetization | **Free with in-app purchases** | Subscription |
| Size | 126 MB | 1.1 GB |
| Requires iOS | **16.0** | 18.0 |
| Devices | iPhone, iPad, Vision Pro | **iPhone, iPad, Apple TV, Vision Pro** |
| Age rating | 12+ | 4+ |
| Developer | [Guccio Gucci S.p.A.](https://appshunter.io/developer/897090774) | [Virtual Broadcasting Information Center VBIC LLC](https://appshunter.io/developer/1736383372) |

## What reviewers say

### GUCCI

[App page](https://appshunter.io/ios/app/gucci/id334876990)

Explore fashion, entertainment, and more with this app. Discover collection inspirations, virtually try on accessories, and decorate your space with augmented reality. Enjoy exclusive content like fashion shows, games, and unique digital experiences.

**Highlights:** Virtual accessory try-on, Augmented reality decoration, Downloadable wallpapers, Interactive games, Fashion show streaming, Personalization options

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Gucci Arcade: Gucci Camp Game | $0.99 | one-time |
| Gucci Arcade: Gucci Grove Game | $0.99 | one-time |
| Virtual Sneaker Special Pack | $11.99 | one-time |

**What reviewers like**

- 🌟 Fantastic immersive experience
- 🎨 Showcases Gucci brand beautifully
- 🎥 Innovative use of spatial video
- 👍 Intuitive and user-friendly
- 🤩 Impressive 3D product visualizations

**What reviewers complain about**

- 🤔 Confusing navigation and lack of shopping functionality
- 🙄 Frequent sign-outs and homepage not loading
- 🤨 Tag scanning feature not working as expected
- 😒 App redirects to website instead of in-app shopping

**Reported bugs**

- App crashes on launch or during use
- Downloading assets takes too long
- Scrolling and navigation issues
- Incompatibility with certain devices

**Requested features**

- Bring back the immersive Sabato De Sarno video
- Add more content updates and exclusive features
- Improve in-app shopping experience and integration
- Optimize app performance and stability


### VBIC

[App page](https://appshunter.io/ios/app/vbic/id6479594395)

Explore the world with immersive 3D/8K virtual guided tours. Access a vast library of documentary, scientific, educational, and artistic content through various subscription levels. Enjoy continuous updates and a 24/7 stream of curated broadcasts.

**Highlights:** 3D/8K virtual guided tours, Global content library, Documentary, scientific, educational, artistic content, Tiered subscription access, 24/7 streaming, Continuous content updates

**In-app purchases (9)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Bronze | $0.99 | per month |
| Silver | $1.99 | per month |
| VBIC Documentary Channel 3D/8K | $5.99 | per month |
| Gold | $6.99 | per month |
| Upgrade to 8K HLS Streams | $0.99 | one-time |
| VBIC Germany | $0.99 | one-time |
| Re-stream | $0.99 | one-time |
| VBIC Documentary Channel | $99.99 | one-time |
| Annual | $99.99 | one-time |


## Frequently asked questions

### Is GUCCI free?

GUCCI is free to download, with in-app purchases available.

### Is VBIC free?

VBIC is free to download, with in-app purchases available.

### Which has better reviews, GUCCI or VBIC?

VBIC is rated higher. GUCCI averages 4.0 out of 5 from 476 ratings, while VBIC averages 5.0 from 1 ratings.

### Do GUCCI or VBIC have ads?

Neither GUCCI nor VBIC shows ads.

### Which is updated more often, GUCCI or VBIC?

GUCCI ships an update monthly, and VBIC every 10 days. Most recently, GUCCI was updated on October 14, 2026 and VBIC on October 7, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*