# EasyMeasure vs Measure

The clearest difference is in-app purchases: Measure at none against EasyMeasure's 10. Measure also leads on update cadence (every 3 weeks vs every 3 months). EasyMeasure's advantage is review sentiment (67% vs 33%) and ratings volume (6.1K vs 517). On price, rating, ads and device support there is nothing between them.

Both are free to download. EasyMeasure sells 10 one-off in-app purchases. Measure asks for nothing beyond the download.

On the App Store both sit at effectively the same score — 4.2 for EasyMeasure against 4.2 for Measure. That said, the two scores are not equally well evidenced: EasyMeasure has 6.1K ratings behind it against 517, so its average is the more settled of the two. Written reviews are what separate them: 67% of EasyMeasure's written reviews are positive against 33% of Measure's.

EasyMeasure ships an update every 3 months, Measure every 3 weeks. The most recent releases landed on November 10, 2026 and November 11, 2026 respectively.

## The numbers

| Metric | EasyMeasure | Measure |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[4.2 (6.1K ratings)](https://appshunter.io/ios/app/easymeasure-camera-ruler/id349530105/reviews)** | [4.2 (517 ratings)](https://appshunter.io/ios/app/measure-ar/id1280423470/reviews) |
| Number of ratings | **6.1K** | 517 |
| Positive reviews | **67.4% of reviews** | 32.5% of reviews |
| In-app purchases | Yes | **No** |
| Ads | Yes | Yes |
| Update frequency | Every 3 months | **Every 3 weeks** |
| Monetization | Free with in-app purchases | **Ad-supported** |
| Size | 28 MB | 76 MB |
| Requires iOS | 12.0 | 12.0 |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Caramba App Development](https://appshunter.io/developer/349530108) | [Shoichiro Takaki](https://appshunter.io/developer/1198056013) |

## What reviewers say

### EasyMeasure

[App page](https://appshunter.io/ios/app/easymeasure-camera-ruler/id349530105)

Measure distances, heights, and widths of objects using your device's camera. This app utilizes augmented reality and your device's tilt angle to provide on-screen measurements. It's intuitive for various uses, from measuring buildings to aiding in golf.

**Highlights:** Measure distance, height, and width, Augmented Reality (AR) support, 3D camera overlay grid, Share results via email/social media, Calibrate for accuracy, Metric and Imperial units, Flashlight for low-light measurements

**Features:** Vision Pro support

**In-app purchases (10)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Height Measurements | $0.99 | one-time |
| EasyMeasure Width | $1.99 | one-time |
| EasyMeasure Upgrade | $2.99 | one-time |
| EasyMeasure Upgrade | $3.99 | one-time |
| Height/Width Measurements | $3.99 | one-time |
| EasyMeasure Ads and Width | $4.99 | one-time |
| EasyMeasure No Ads | $6.99 | one-time |
| EasyMeasure Ads and Height | $10.99 | one-time |
| EasyMeasure Complete | $14.99 | one-time |
| EasyMeasure Complete | $17.99 | one-time |

**What reviewers like**

- 👍 Easy to use
- 🚀 Accurate measurements
- 💡 Convenient for quick measurements
- 🚀 Works well for photography needs
- 👍 Simple calibration process

**What reviewers complain about**

- 🐛 Inconsistent or inaccurate measurements
- 🔒 Requires paid upgrade for full functionality
- 🔒 Excessive ads in free version
- 👎 Unintuitive or difficult to use
- 🐛 Compatibility issues with older devices

**Reported bugs**

- Measurements are way off or inconsistent
- App crashes or freezes frequently
- Calibration process doesn't work properly
- Paid upgrade features not functioning as expected

**Requested features**

- Improved accuracy for longer distances
- Add metric unit support
- Provide more detailed instructions or tutorials
- Allow measuring from photos/images
- Improve user interface and navigation


### Measure

[App page](https://appshunter.io/ios/app/measure-ar/id1280423470)

Easily measure the length of objects using your device's camera with augmented reality. This app eliminates the need for a physical ruler, offering precise measurements for various everyday situations, from checking furniture fit to tracking a child's growth.

**Highlights:** Measure length with iPhone camera, Augmented reality technology, Precise measurements, Track height changes, Estimate object dimensions

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 👍 Easy to use
- 💡 Potential for innovation
- 🚀 Fast recognition of space
- 👍 Good foundation
- 👍 Awesome app

**What reviewers complain about**

- 🐛 Measurement unreadable (tiny font)
- 🐛 Inaccurate measurements
- 🐛 App crashes frequently
- 🐛 App freezes
- 🐛 Not compatible with older devices

**Reported bugs**

- Measurement text too small to read
- App crashes during use
- App freezes during measurement
- Incompatible with specific devices despite App Store listing
- Fatal error on startup

**Requested features**

- Fine-tune start and end points
- Improve visibility of measurement numbers
- Add zoom feature for measurements
- Improve accuracy for practical use
- Fix crash bugs


## Frequently asked questions

### Is EasyMeasure free?

EasyMeasure is free to download, with in-app purchases available.

### Is Measure free?

Measure is free to download, with no in-app purchases.

### Which has better reviews, EasyMeasure or Measure?

EasyMeasure is rated higher. EasyMeasure averages 4.2 out of 5 from 6.1K ratings, while Measure averages 4.2 from 517 ratings.

### Do EasyMeasure or Measure have ads?

Both EasyMeasure and Measure show ads.

### Which is updated more often, EasyMeasure or Measure?

EasyMeasure ships an update every 3 months, and Measure every 3 weeks. Most recently, EasyMeasure was updated on November 10, 2026 and Measure on November 11, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*