Comparison

EasyMeasure vs Simple Measure

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

EasyMeasure

Measure distances, heights, and widths of objects using your device's camera. This app utilizes augmented reality and your device's tilt angle to provide on-screen measurements. It's intuitive for various uses, from measuring buildings to aiding in golf.

Highlights
  • Measure distance, height, and width
  • Augmented Reality (AR) support
  • 3D camera overlay grid
  • Share results via email/social media
  • Calibrate for accuracy
  • Metric and Imperial units
  • Flashlight for low-light measurements
Features
Read full description

"Great app. Fun and easy to use!" EasyMeasure® shows the distance to objects seen through the camera lens of your iPhone or iPad. Simply aim your iPhone/iPad to any object in your surroundings, and EasyMeasure displays the distance towards that object on top of the camera image. With its amazing 3D camera overlay grid, using EasyMeasure is very intuitive and easy! Find out how far it is towards that boat at the other side of the lake. Measure how tall buildings are. Use the app as a golf-aid. Measure your friend's height. The possibilities are endless! How does it work? EasyMeasure uses the height of the camera lens (determined automatically by AR if your device supports that) and its tilt angle to calculate the distance to the object. A comprehensive animated tutorial on how to use EasyMeasure is included. Features -User friendly interface with Retina Display Graphics and 3D engine -Supports Augmented Reality (AR) to make measurements even easier! -Measures distance. Can be updated to measure the height and width of objects! -Share your results by email, Facebook or Twitter! -Includes the possibility to calibrate your iPhone/iPad for most accurate results! -Displays accuracy of measurement -Make a snapshot of the image with the distance and store it in the photo album for later use. -Supports Metric and Imperial units. -Animated tutorial to explain the measurement procedure. -"Dynamic Photos": Analyze and adapt measurements after photo is taken (Upgraded version)! -Switch on flashlight for measurements in the dark -Slick icon and user friendly interface designed by Dan Taylr http://dantaylr.com MORE INFORMATION: https://www.caramba-apps.com/easymeasure NOTE: Measurements taken with EasyMeasure are not as accurate as measurements taken with standard tools. Do not use EasyMeasure for construction or other uses where inaccurate measurements could cause personal injury or property damage.

About

Simple Measure

Measure straight-line distances easily by placing pins and walking. Track continuous measurements for total distance or calculate areas. Ideal for various real-world distance estimations.

Highlights
  • Measure straight-line distance
  • Real-time distance display
  • Continuous measurement tracking
  • Calculate total distance
  • Area calculation (vertical x horizontal)
  • Easy pin placement operation
Features
Read full description

Simple Measure is an intuitive land surveying and measurement tool that uses GPS and MapKit to accurately calculate perimeter distances and land areas. 【Two Powerful Measurement Modes】 1. Walk Mode: Simply hold your iPhone and walk around the perimeter of the property. The app automatically tracks your path and calculates distances in real time. 2. Tap Mode: Center the precision reticle anywhere on the map and tap to place pins. Easily measure land, rooftops, and boundaries without moving from your spot. 【Key Features】 • Real-time distance and area calculations (Square Meters, Ares, Hectares, Tsubo, Jo). • Live segment distance and interior angle display. • Export to CSV for spreadsheets (Excel) and KML for 3D mapping (Google Earth). • Save map results directly to your Photo Library or share via AirDrop/Messages. • Save and reload past measurements anytime. • Full iPad support with multi-orientation display.

Screenshots

EasyMeasure4 screens
Simple Measure4 screens

Verdict

The call

The clearest difference is rating: EasyMeasure at 4.2 against Simple Measure's 1.0. EasyMeasure also leads on ratings volume (6.1K vs 2) and iOS requirement (12.0 vs 16.0). Simple Measure's advantage is in-app purchases (none vs 10) and ads (none vs shown). On price and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. EasyMeasure sells 10 one-off in-app purchases. Simple Measure asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

EasyMeasure holds the better App Store score, 4.2 against 1.0. That said, the two scores are not equally well evidenced: EasyMeasure has 6.1K ratings behind it against 2, so its average is the more settled of the two.

UpkeepUpdate frequency

EasyMeasure ships an update every 3 months, Simple Measure every 2 weeks. The most recent releases landed on October 26, 2026 and October 25, 2026 respectively.

Scorecard7 real differences · 3 level
EasyMeasure versus Simple Measure: the parameters behind the verdict, then further details
ParameterEasyMeasureSimple Measure
PriceFreeFree
Rating4.2 (6.1K ratings) — better1.0 (2 ratings)
Positive reviews67.4% of reviews—
Number of ratings6.1K — better2
Update frequencyEvery 3 monthsEvery 2 weeks — better
AdsYesNo — better
In-app purchasesYesNo — better
MonetizationFree with in-app purchasesAd-supported — better
DevicesiPhone, iPad, iPod — betteriPhone, iPad
Requires iOS12.0 — better16.0
Further details — not scored
Size28 MB1 MB
Age rating4+4+
DeveloperCaramba App DevelopmentTaichi Atsumi

Customer experience

EasyMeasure

All ratings6,137 ratings
Positive80.3%
Neutral7.1%
Negative12.5%
Written reviews524 reviews
Positive67.4%
Neutral7.4%
Negative25.2%

Simple Measure

All ratings1 ratings
Positive0.0%
Neutral0.0%
Negative100.0%

Bugs and requests

EasyMeasure

Reported bugs

4 issues
  • Measurements are way off or inconsistent
  • App crashes or freezes frequently
  • Calibration process doesn't work properly
  • Paid upgrade features not functioning as expected

Requested features

5 requests
  • Improved accuracy for longer distances
  • Add metric unit support
  • Provide more detailed instructions or tutorials
  • Allow measuring from photos/images
  • Improve user interface and navigation

Simple Measure

Not enough reviews yet to summarise bugs or requests.

In-app purchases

10 purchases

EasyMeasure

One-time10
  • Height Measurements$0.99
  • EasyMeasure Width$1.99
  • EasyMeasure Upgrade$2.99
Show 7 more
  • EasyMeasure Upgrade$3.99
  • Height/Width Measurements$3.99
  • EasyMeasure Ads and Width$4.99
  • EasyMeasure No Ads$6.99
  • EasyMeasure Ads and Height$10.99
  • EasyMeasure Complete$14.99
  • EasyMeasure Complete$17.99
None

Simple Measure

No in-app purchases

Questions

Is EasyMeasure free?
EasyMeasure is free to download, with in-app purchases available.
Is Simple Measure free?
Simple Measure is free to download, with no in-app purchases.
Which has better reviews, EasyMeasure or Simple Measure?
EasyMeasure is rated higher. EasyMeasure averages 4.2 out of 5 from 6.1K ratings, while Simple Measure averages 1.0 from 2 ratings.
Do EasyMeasure or Simple Measure have ads?
EasyMeasure shows ads; Simple Measure does not.
Which is updated more often, EasyMeasure or Simple Measure?
EasyMeasure ships an update every 3 months, and Simple Measure every 2 weeks. Most recently, EasyMeasure was updated on October 26, 2026 and Simple Measure on October 25, 2026.

Other comparisons