# EasyMeasure vs FilterFresh

The clearest difference is rating: FilterFresh at 4.8 against EasyMeasure's 4.2. FilterFresh also leads on review sentiment (84% vs 67%). EasyMeasure's advantage is ratings volume (6.1K vs 173) and device support (3 vs 1). On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. EasyMeasure sells 10 one-off in-app purchases and FilterFresh sells 5 in-app purchases, starting at $1.99 per month. Whichever you choose, the download price is not the number that matters.

FilterFresh holds the better App Store score, 4.8 against 4.2. That said, the two scores are not equally well evidenced: EasyMeasure has 6.1K ratings behind it against 173, so its average is the more settled of the two. Written reviews point the same way: 67% of EasyMeasure's written reviews are positive against 84% of FilterFresh's.

Both ship on a similar rhythm, roughly every 3 months. The most recent releases landed on October 17, 2026 and October 16, 2026 respectively.

## The numbers

| Metric | EasyMeasure | FilterFresh |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.2 (6.1K ratings)](https://appshunter.io/ios/app/easymeasure-camera-ruler/id349530105/reviews) | **[4.8 (173 ratings)](https://appshunter.io/ios/app/filterfresh/id761966711/reviews)** |
| Number of ratings | **6.1K** | 173 |
| Positive reviews | 67.4% of reviews | **84.0% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | Yes | Yes |
| Update frequency | Every 3 months | Every 3 months |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Size | 28 MB | 29 MB |
| Requires iOS | **12.0** | 18.0 |
| Devices | **iPhone, iPad, iPod** | iPhone |
| Age rating | 4+ | 4+ |
| Developer | [Caramba App Development](https://appshunter.io/developer/349530108) | [Hawk iMedia](https://appshunter.io/developer/317366858) |

## What reviewers say

### EasyMeasure

[App page](https://appshunter.io/ios/app/easymeasure-camera-ruler/id349530105)

Measure distances, heights, and widths of objects using your device's camera. This app utilizes augmented reality and your device's tilt angle to provide on-screen measurements. It's intuitive for various uses, from measuring buildings to aiding in golf.

**Highlights:** Measure distance, height, and width, Augmented Reality (AR) support, 3D camera overlay grid, Share results via email/social media, Calibrate for accuracy, Metric and Imperial units, Flashlight for low-light measurements

**Features:** Vision Pro support

**In-app purchases (10)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Height Measurements | $0.99 | one-time |
| EasyMeasure Width | $1.99 | one-time |
| EasyMeasure Upgrade | $2.99 | one-time |
| EasyMeasure Upgrade | $3.99 | one-time |
| Height/Width Measurements | $3.99 | one-time |
| EasyMeasure Ads and Width | $4.99 | one-time |
| EasyMeasure No Ads | $6.99 | one-time |
| EasyMeasure Ads and Height | $10.99 | one-time |
| EasyMeasure Complete | $14.99 | one-time |
| EasyMeasure Complete | $17.99 | one-time |

**What reviewers like**

- 👍 Easy to use
- 🚀 Accurate measurements
- 💡 Convenient for quick measurements
- 🚀 Works well for photography needs
- 👍 Simple calibration process

**What reviewers complain about**

- 🐛 Inconsistent or inaccurate measurements
- 🔒 Requires paid upgrade for full functionality
- 🔒 Excessive ads in free version
- 👎 Unintuitive or difficult to use
- 🐛 Compatibility issues with older devices

**Reported bugs**

- Measurements are way off or inconsistent
- App crashes or freezes frequently
- Calibration process doesn't work properly
- Paid upgrade features not functioning as expected

**Requested features**

- Improved accuracy for longer distances
- Add metric unit support
- Provide more detailed instructions or tutorials
- Allow measuring from photos/images
- Improve user interface and navigation


### FilterFresh

[App page](https://appshunter.io/ios/app/filterfresh/id761966711)

Never forget to change your filters again. This app helps you track maintenance for various filters like HVAC, water, and air purifiers. Receive timely reminders and easily log completed maintenance to stay on top of your home and appliance upkeep.

**Highlights:** Filter tracking for HVAC, water, air purifiers, and more, Customizable replacement and cleaning reminders, Widget for quick filter status overview, Log completed maintenance tasks, Track various filter types

**In-app purchases (5)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Monthly Subscription | $1.99 | per month |
| Annual Subscription | $14.99 | per year |
| 3 Months | $2.99 | one-time |
| 6 Months | $5.99 | one-time |
| 12 Months | $11.99 | one-time |


## Frequently asked questions

### Is EasyMeasure free?

EasyMeasure is free to download, with in-app purchases available.

### Is FilterFresh free?

FilterFresh is free to download, with in-app purchases available.

### Which has better reviews, EasyMeasure or FilterFresh?

FilterFresh is rated higher. EasyMeasure averages 4.2 out of 5 from 6.1K ratings, while FilterFresh averages 4.8 from 173 ratings.

### Do EasyMeasure or FilterFresh have ads?

Both EasyMeasure and FilterFresh show ads.

### Which is updated more often, EasyMeasure or FilterFresh?

EasyMeasure ships an update every 3 months, and FilterFresh every 3 months. Most recently, EasyMeasure was updated on October 17, 2026 and FilterFresh on October 16, 2026.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*