# Instagram vs OVF Editor

The clearest difference is ratings volume: Instagram at 30M against OVF Editor's 48K. Instagram also leads on chart position (#3 vs unranked). On price, rating, review sentiment and update cadence there is nothing between them.

Both are free to download. Instagram sells 3 in-app purchases, starting at $14.99 per month and OVF Editor sells 3 in-app purchases, starting at $3.99 per month. Whichever you choose, the download price is not the number that matters.

On the App Store both sit at effectively the same score — 4.7 for Instagram against 4.7 for OVF Editor. That said, the two scores are not equally well evidenced: Instagram has 30M ratings behind it against 48K, so its average is the more settled of the two. Written reviews are what separate them: 31% of Instagram's written reviews are positive against 30% of OVF Editor's.

Instagram ships an update weekly, OVF Editor every 8 days. The most recent releases landed on September 30, 2026 and September 29, 2026 respectively.

## The numbers

| Metric | Instagram | OVF Editor |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.7 (30M ratings)](https://appshunter.io/ios/app/instagram/id389801252/reviews) | [4.7 (48K ratings)](https://appshunter.io/ios/app/ovf-editor/id1478225590/reviews) |
| Number of ratings | **30M** | 48K |
| Positive reviews | **31.4% of reviews** | 29.8% of reviews |
| In-app purchases | Yes | Yes |
| Ads | Yes | Yes |
| Update frequency | **Weekly** | Every 8 days |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | **#3** | — |
| Size | 583 MB | 63 MB |
| Requires iOS | 16.3 | **15** |
| Devices | iPhone, iPad | iPhone, iPod |
| Age rating | 12+ | 4+ |
| Developer | [Instagram, Inc.](https://appshunter.io/developer/389801255) | [Ghost Technology LLC](https://appshunter.io/developer/1866683209) |

## What reviewers say

### Instagram

[App page](https://appshunter.io/ios/app/instagram/id389801252)

**Currently charting:** #3 Top Free · Photo & Video, #3 Top Grossing · Photo & Video, #7 Top Grossing, #27 Top Free (US App Store)

Connect with friends and discover new content through photos, videos, and short-form entertainment. Share your daily moments and life's highlights, or dive into personalized feeds based on your interests.

**Highlights:** Short-form video creation and discovery (Reels), Ephemeral content sharing (Stories & Notes), Private group chats (Close Friends), Personalized content feeds (Explore), Customizable posts with templates and filters, Discover brands and shop products

**Features:** Apple Wallet

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Meta Verified Standard | $14.99 | per month |
| Instagram Badge | $0.99 | one-time |
| Instagram Badge | $4.99 | one-time |

**What reviewers like**

- 💕 Excellent way to connect with friends and family
- 🌍 Ability to discover new content and accounts
- 🎨 Great platform for artists and creators to showcase their work
- 🤝 Helps small businesses promote their products

**What reviewers complain about**

- 🐛 Frequent bugs and glitches
- 🤖 Overly aggressive AI moderation leading to unfair account suspensions
- 🔒 Poor customer support and lack of transparency around account issues
- 📊 Declining organic reach and push towards paid advertising
- 🔀 Confusing layout changes that make the app less user-friendly

**Reported bugs**

- Unable to post or view videos due to app crashing
- Saved posts and drafts randomly disappearing
- Notifications not working or showing outdated information
- Inability to log in or switch between multiple accounts

**Requested features**

- Ability to edit/delete individual photos from a multi-photo post
- Option to view posts in chronological order instead of algorithmic feed
- Better tools for small businesses to manage and grow their presence
- Improved accessibility features for users with disabilities


### OVF Editor

[App page](https://appshunter.io/ios/app/ovf-editor/id1478225590)

Easily edit your photos with a variety of tools. Apply effects, add text, graphics, and frames to personalize your images before sharing.

**Highlights:** Photo editing, Apply photo effects, Add frames, Add graphics, Add text, Share photos

**Features:** Vision Pro support

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| OVF Editor Premium | $3.99 | per month |
| OVF Editor Premium | $4.99 | per month |
| OVF Editor Premium | $24.99 | per year |

**What reviewers like**

- 🚀 Amazing filters and editing tools
- 👍 Customizable contrast and effects
- 🚀 Reliable app performance

**What reviewers complain about**

- 🐛 Media upload issue on Snapchat
- 🐛 Reduced photo/video quality after updates
- 💸 Subscription model introduced
- 📢 Excessive ads and frequent updates

**Reported bugs**

- App crashes after recent updates
- Unable to select photos/videos from hidden albums
- Sound not working when uploading videos

**Requested features**

- Remove 'media upload' label on Snapchat
- Restore previous Snapchat cropping feature
- Improve video audio quality


## Frequently asked questions

### Is Instagram free?

Instagram is free to download, with in-app purchases available.

### Is OVF Editor free?

OVF Editor is free to download, with in-app purchases available.

### Which has better reviews, Instagram or OVF Editor?

Instagram and OVF Editor are both rated 4.7 out of 5 on the App Store, from 30M and 48K ratings respectively.

### Do Instagram or OVF Editor have ads?

Both Instagram and OVF Editor show ads.

### Which is updated more often, Instagram or OVF Editor?

Instagram ships an update weekly, and OVF Editor every 8 days. Most recently, Instagram was updated on September 30, 2026 and OVF Editor on September 29, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*