# Instagram vs EZVIZ

Instagram and EZVIZ both sit at 4.7 stars, but that hides the real split: 70% of EZVIZ's written reviews are positive against 31% of Instagram's. EZVIZ also leads on in-app purchases (none vs 12). Instagram's advantage is ratings volume (30M vs 30K) and chart position (#3 vs #155). On price, rating, ads and monetization model there is nothing between them.

Both are free to download. Instagram sells 3 in-app purchases, starting at $14.99 per month. EZVIZ asks for nothing beyond the download.

On the App Store both sit at effectively the same score — 4.7 for Instagram against 4.7 for EZVIZ. That said, the two scores are not equally well evidenced: Instagram has 30M ratings behind it against 30K, so its average is the more settled of the two. Written reviews are what separate them: 31% of Instagram's written reviews are positive against 70% of EZVIZ's.

Instagram ships an update weekly, EZVIZ fortnightly. Both last shipped on September 27, 2026.

## The numbers

| Metric | Instagram | EZVIZ |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.7 (30M ratings)](https://appshunter.io/ios/app/instagram/id389801252/reviews) | [4.7 (30K ratings)](https://appshunter.io/ios/app/ezviz/id886947564/reviews) |
| Number of ratings | **30M** | 30K |
| Positive reviews | 31.4% of reviews | **70.5% of reviews** |
| In-app purchases | Yes | **No** |
| Ads | Yes | Yes |
| Update frequency | **Weekly** | Fortnightly |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | **#3** | #155 |
| Size | 583 MB | 685 MB |
| Requires iOS | 16.3 | **15.1** |
| Devices | iPhone, iPad | **iPhone, iPad, iPod** |
| Age rating | 12+ | 4+ |
| Developer | [Instagram, Inc.](https://appshunter.io/developer/389801255) | [EZVIZ Inc.](https://appshunter.io/developer/1033528254) |

## What reviewers say

### Instagram

[App page](https://appshunter.io/ios/app/instagram/id389801252)

**Currently charting:** #3 Top Free · Photo & Video, #3 Top Grossing · Photo & Video, #8 Top Grossing, #20 Top Free (US App Store)

Connect with friends and discover new content through photos, videos, and short-form entertainment. Share your daily moments and life's highlights, or dive into personalized feeds based on your interests.

**Highlights:** Short-form video creation and discovery (Reels), Ephemeral content sharing (Stories & Notes), Private group chats (Close Friends), Personalized content feeds (Explore), Customizable posts with templates and filters, Discover brands and shop products

**Features:** Apple Wallet

**In-app purchases (3)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Meta Verified Standard | $14.99 | per month |
| Instagram Badge | $0.99 | one-time |
| Instagram Badge | $4.99 | one-time |

**What reviewers like**

- 💕 Excellent way to connect with friends and family
- 🌍 Ability to discover new content and accounts
- 🎨 Great platform for artists and creators to showcase their work
- 🤝 Helps small businesses promote their products

**What reviewers complain about**

- 🐛 Frequent bugs and glitches
- 🤖 Overly aggressive AI moderation leading to unfair account suspensions
- 🔒 Poor customer support and lack of transparency around account issues
- 📊 Declining organic reach and push towards paid advertising
- 🔀 Confusing layout changes that make the app less user-friendly

**Reported bugs**

- Unable to post or view videos due to app crashing
- Saved posts and drafts randomly disappearing
- Notifications not working or showing outdated information
- Inability to log in or switch between multiple accounts

**Requested features**

- Ability to edit/delete individual photos from a multi-photo post
- Option to view posts in chronological order instead of algorithmic feed
- Better tools for small businesses to manage and grow their presence
- Improved accessibility features for users with disabilities


### EZVIZ

[App page](https://appshunter.io/ios/app/ezviz/id886947564)

**Currently charting:** #155 Top Free · Photo & Video (US App Store)

Manage your security cameras and smart home devices remotely from anywhere in the world. Receive instant motion detection alerts and take action to protect your home, business, and loved ones. View live streams, playback recordings, and communicate using two-way audio.

**Highlights:** View live HD streams remotely, Night vision with IR light, Playback recorded videos, Two-way audio communication, Instant motion detection alerts, Customizable detection zones, Device sharing with family

**Features:** macOS Compatibility, Vision Pro support

**In-app purchases:** none

**What reviewers like**

- 📽️ Excellent video quality
- 🔒 Reliable security features
- 🌍 Useful for remote monitoring
- 🔧 Easy setup and configuration
- 💡 Helpful app features (e.g., two-way audio, motion detection)

**What reviewers complain about**

- 🐛 Frequent app crashes and freezes
- 🔍 Overly sensitive motion detection
- 🔌 Connectivity issues and camera disconnections
- 💰 Expensive cloud storage subscription
- 🕰️ Slow live view and video playback

**Reported bugs**

- App login issues and frequent log-outs
- Incorrect or missing video timestamps
- Inability to view live feed or recordings
- Incompatibility with certain iOS versions
- Unreliable geofencing and automation features

**Requested features**

- Improved motion detection with person/object recognition
- Ability to quickly arm/disarm individual cameras
- Native iPad app support with optimized layout
- Customizable notification settings and schedules
- Easier video clip downloading and sharing


## Frequently asked questions

### Is Instagram free?

Instagram is free to download, with in-app purchases available.

### Is EZVIZ free?

EZVIZ is free to download, with no in-app purchases.

### Which has better reviews, Instagram or EZVIZ?

Instagram and EZVIZ are both rated 4.7 out of 5 on the App Store, from 30M and 30K ratings respectively.

### Do Instagram or EZVIZ have ads?

Both Instagram and EZVIZ show ads.

### Which is updated more often, Instagram or EZVIZ?

Instagram ships an update weekly, and EZVIZ fortnightly. Most recently, Instagram was updated on September 27, 2026 and EZVIZ on September 27, 2026.

### Which is more popular, Instagram or EZVIZ?

Instagram currently peaks at #3 in the App Store charts, and EZVIZ at #155. Chart position reflects recent download velocity rather than total install base.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*