# Elle Italy vs Icon

The clearest difference is review sentiment: Icon at 100% against Elle Italy's 15%. Icon also leads on rating (5.0 vs 4.4). Elle Italy's advantage is ratings volume (9 vs 1). On price, update cadence, ads and in-app purchases there is nothing between them.

Both are free to download. Elle Italy sells 41 in-app purchases, starting at $4.99 per month and Icon sells 34 in-app purchases, starting at $17.99 per year. Whichever you choose, the download price is not the number that matters.

Icon holds the better App Store score, 5.0 against 4.4. That said, the two scores are not equally well evidenced: Elle Italy has 9 ratings behind it against 1, so its average is the more settled of the two. Written reviews point the same way: 15% of Elle Italy's written reviews are positive against 100% of Icon's.

Both ship on a similar rhythm, roughly every 5 months. The most recent releases landed on October 26, 2026 and October 24, 2026 respectively.

## The numbers

| Metric | Elle Italy | Icon |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [4.4 (9 ratings)](https://appshunter.io/ios/app/elle-italy/id392012883/reviews) | **[5.0 (1 ratings)](https://appshunter.io/ios/app/icon/id1235482175/reviews)** |
| Number of ratings | **9** | 1 |
| Positive reviews | 15.4% of reviews | **100.0% of reviews** |
| In-app purchases | Yes | Yes |
| Ads | No | No |
| Update frequency | Every 5 months | Every 5 months |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Size | 89 MB | 85 MB |
| Requires iOS | 12.0 | 12.0 |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 12+ | 12+ |
| Developer | [Hearst Magazines Italia S.p.A.](https://appshunter.io/developer/392012886) | [Reworld Media Italia S.R.L.](https://appshunter.io/developer/1753900683) |

## What reviewers say

### Elle Italy

[App page](https://appshunter.io/ios/app/elle-italy/id392012883)

Access the digital edition of a leading fashion magazine. Explore the latest trends in fashion, lifestyle, beauty, travel, and culture. Enjoy a fresh and unique style from the world's best-selling fashion publication.

**Highlights:** Digital magazine editions, Latest fashion trends, Lifestyle and current affairs, Beauty and wellness, Travel destinations, Cinema, music, art, books, events

**In-app purchases (41)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Abbonamento a Elle con rinnovo automatico | $4.99 | per month |
| Abbonamento a Elle con rinnovo automatico | $6.99 | per 3 months |
| Abbonamento a Elle con rinnovo automatico | $11.99 | per 6 months |
| Abbonamento a Elle con rinnovo automatico | $22.99 | per year |
| Elle 00-05-26 | $0.99 | one-time |
| Elle 00-05-27 | $0.99 | one-time |
| Elle n.38 - 2026 | $0.99 | one-time |
| Speciali 00-02-23 | $0.99 | one-time |
| Elle n.32 - 2025 | $1.99 | one-time |
| Elle n.30 - 2025 | $1.99 | one-time |
| Elle n.24 - 2025 | $1.99 | one-time |
| Elle n.18 - 2025 | $1.99 | one-time |
| Elle n.15 - 2025 | $1.99 | one-time |
| Elle n.10 - 2025 | $1.99 | one-time |
| Elle n.08 - 2025 | $1.99 | one-time |
| Elle n.04 - 2025 | $1.99 | one-time |
| Elle n.06 - 2025 | $1.99 | one-time |
| Elle n.02 - 2025 | $1.99 | one-time |
| Elle Gourmet 10 - 2023 | $1.99 | one-time |
| Elle 00-07-15 | $1.99 | one-time |
| Elle 00-07-14 | $1.99 | one-time |
| Elle 00-07-12 | $1.99 | one-time |
| Elle 00-07-09 | $1.99 | one-time |
| Elle 00-07-07 | $1.99 | one-time |
| Elle 00-07-06 | $1.99 | one-time |
| Elle 00-07-04 | $1.99 | one-time |
| Elle 00-07-03 | $1.99 | one-time |
| Elle 00-07-01 | $1.99 | one-time |
| Elle 00-06-30 | $1.99 | one-time |
| Elle 00-06-29 | $1.99 | one-time |
| Elle 00-06-28 | $1.99 | one-time |
| Elle 00-06-27 | $1.99 | one-time |
| Elle 00-06-24 | $1.99 | one-time |
| Elle 00-06-26 | $1.99 | one-time |
| Elle 00-06-25 | $1.99 | one-time |
| Elle 04 2011 | $2.99 | one-time |
| Elle Italia Febbraio 2011 | $3.99 | one-time |
| Elle Italia Marzo 2011 | $3.99 | one-time |
| Elle 07 2011 | $3.99 | one-time |
| elle 09 2011 | $3.99 | one-time |
| elle 2011 10 | $3.99 | one-time |


### Icon

[App page](https://appshunter.io/ios/app/icon/id1235482175)

This monthly men's magazine covers fashion and lifestyle, exploring menswear trends, street style, and runway looks. It caters to the passions of the contemporary man, offering insights into style and cultural interests.

**Highlights:** Menswear trends, Street style, Runway looks, Fashion articles, Lifestyle content

**In-app purchases (34)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Abbonamento annuale Icon | $17.99 | per year |
| Icon 2020 / 02 | $1.99 | one-time |
| Icon 2021 / 03 | $1.99 | one-time |
| Icon 2021 / 04 | $1.99 | one-time |
| Icon 2021 / 07 | $1.99 | one-time |
| Icon 2022 / 03 | $1.99 | one-time |
| Icon 2022 / 02 | $1.99 | one-time |
| Icon 2022 / 08 | $1.99 | one-time |
| Icon 04 - 2023 | $1.99 | one-time |
| Icon 07 - 2023 | $1.99 | one-time |
| Icon 00-03-15 | $1.99 | one-time |
| Icon 00-03-16 | $1.99 | one-time |
| Icon n.03 - 2026 | $1.99 | one-time |
| Icon n.05 - 2025 | $1.99 | one-time |
| Icon n.02 - 2025 | $1.99 | one-time |
| Icon 2021 / 01 | $1.99 | one-time |
| Icon 2021 / 02 | $1.99 | one-time |
| Icon 2021 / 06 | $1.99 | one-time |
| Icon 2022 / 01 | $1.99 | one-time |
| Icon 2022 / 04 | $1.99 | one-time |
| Icon 2022 / 05 | $1.99 | one-time |
| Icon 2022 / 06 | $1.99 | one-time |
| Icon 2022 / 07 | $1.99 | one-time |
| Icon 01 - 2023 | $1.99 | one-time |
| Icon 02 - 2023 | $1.99 | one-time |
| Icon 06 - 2023 | $1.99 | one-time |
| Icon 03 - 2023 | $1.99 | one-time |
| Icon 05 - 2023 | $1.99 | one-time |
| Icon 08 - 2023 | $1.99 | one-time |
| Icon 00-03-21 | $1.99 | one-time |
| Icon 00-03-20 | $1.99 | one-time |
| Icon 00-03-19 | $1.99 | one-time |
| Icon 00-03-18 | $1.99 | one-time |
| Icon 00-03-17 | $1.99 | one-time |


## Frequently asked questions

### Is Elle Italy free?

Elle Italy is free to download, with in-app purchases available.

### Is Icon free?

Icon is free to download, with in-app purchases available.

### Which has better reviews, Elle Italy or Icon?

Icon is rated higher. Elle Italy averages 4.4 out of 5 from 9 ratings, while Icon averages 5.0 from 1 ratings.

### Do Elle Italy or Icon have ads?

Neither Elle Italy nor Icon shows ads.

### Which is updated more often, Elle Italy or Icon?

Elle Italy ships an update every 5 months, and Icon every 5 months. Most recently, Elle Italy was updated on October 26, 2026 and Icon on October 24, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*