# Keep Contacts vs Custom Contacts

The clearest difference is review sentiment: Custom Contacts at 95% against Keep Contacts's 50%. Custom Contacts also leads on ratings volume (56 vs 1) and iOS requirement (13.6 vs 15.0). Keep Contacts's advantage is in-app purchases (none vs 1) and rating (5.0 vs 4.6). On price, update cadence, ads and device support there is nothing between them.

Both are free to download. Custom Contacts sells 1 one-off in-app purchase. Keep Contacts asks for nothing beyond the download.

Keep Contacts holds the better App Store score, 5.0 against 4.6. That said, the two scores are not equally well evidenced: Custom Contacts has 56 ratings behind it against 1, so its average is the more settled of the two. Written reviews complicate that: 50% of Keep Contacts's written reviews are positive against 95% of Custom Contacts's, so the app with the better star average is not the one people write more warmly about.

Keep Contacts ships an update every 6 weeks, Custom Contacts every 2 months. The most recent releases landed on September 20, 2026 and October 4, 2026 respectively.

## The numbers

| Metric | Keep Contacts | Custom Contacts |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[5.0 (1 ratings)](https://appshunter.io/ios/app/keep-contacts/id399754046/reviews)** | [4.6 (56 ratings)](https://appshunter.io/ios/app/custom-contacts/id1460459040/reviews) |
| Number of ratings | 1 | **56** |
| Positive reviews | 50.0% of reviews | **95.0% of reviews** |
| In-app purchases | **No** | Yes |
| Ads | No | No |
| Update frequency | **Every 6 weeks** | Every 2 months |
| Monetization | **Free** | Free with in-app purchases |
| Size | 11 MB | 51 MB |
| Requires iOS | 15.0 | **13.6** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Tactel ab](https://appshunter.io/developer/399754049) | [Free Radical Software](https://appshunter.io/developer/300521249) |

## What reviewers say

### Keep Contacts

[App page](https://appshunter.io/ios/app/keep-contacts/id399754046)

Securely back up and restore your phone's contact lists for free. Easily manage, merge duplicates, and import/export contacts via a web interface. Sync across multiple devices and restore to a new phone if yours is lost or damaged.

**Highlights:** Contact backup and restore, Sync across multiple devices, Find and merge duplicate contacts, Import and export contact lists, Restore deleted contacts, Web-based contact management

**Features:** macOS Compatibility

**In-app purchases:** none


### Custom Contacts

[App page](https://appshunter.io/ios/app/custom-contacts/id1460459040)

Easily share specific contact details like personal or business information, or just social media accounts. Create and save custom contact profiles for quick sharing.

**Highlights:** Share specific contact details, Separate personal and business info, Share only phone numbers, Share only social media accounts, Save and reuse custom contact profiles, Preview customized contacts

**Features:** macOS Compatibility, iMessage stickers, Vision Pro support

**In-app purchases (1)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Unlock Pro Templates | $1.99 | one-time |


## Frequently asked questions

### Is Keep Contacts free?

Keep Contacts is free to download, with no in-app purchases.

### Is Custom Contacts free?

Custom Contacts is free to download, with in-app purchases available.

### Which has better reviews, Keep Contacts or Custom Contacts?

Keep Contacts is rated higher. Keep Contacts averages 5.0 out of 5 from 1 ratings, while Custom Contacts averages 4.6 from 56 ratings.

### Do Keep Contacts or Custom Contacts have ads?

Neither Keep Contacts nor Custom Contacts shows ads.

### Which is updated more often, Keep Contacts or Custom Contacts?

Keep Contacts ships an update every 6 weeks, and Custom Contacts every 2 months. Most recently, Keep Contacts was updated on September 20, 2026 and Custom Contacts on October 4, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*