# SWAP by Maritz vs CTA Guidebook

The clearest difference is update cadence: SWAP by Maritz at every 3 months against CTA Guidebook's every 8 months. SWAP by Maritz also leads on chart position (#203 vs unranked). On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

SWAP by Maritz ships an update every 3 months, CTA Guidebook every 8 months. The most recent releases landed on October 27, 2026 and October 12, 2026 respectively.

## The numbers

| Metric | SWAP by Maritz | CTA Guidebook |
| --- | --- | --- |
| Price | Free | Free |
| Rating | **[2.7 (31 ratings)](https://appshunter.io/ios/app/swap-by-maritz/id400524843/reviews)** | — |
| Number of ratings | **31** | — |
| Positive reviews | 64.7% of reviews | — |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | **Every 3 months** | Every 8 months |
| Monetization | Ad-supported | — |
| Best chart rank | **#203** | — |
| Size | 9 MB | 60 MB |
| Requires iOS | **15.6** | 16.6 |
| Devices | **iPhone, iPad, iPod** | iPhone, iPad |
| Age rating | 4+ | 17+ |
| Developer | [Maritz Global Events - AT&L Inc.](https://appshunter.io/developer/400524847) | [Corrections Technology Association, Inc.](https://appshunter.io/developer/1462325882) |

## What reviewers say

### SWAP by Maritz

[App page](https://appshunter.io/ios/app/swap-by-maritz/id400524843)

**Currently charting:** #203 Top Free · Business (US App Store)

This app facilitates sales lead retrieval for trade shows and events. It allows exhibitors to capture, manage, and export leads directly from their smartphones, even offline. The system also provides productivity insights for sales teams.

**Highlights:** Capture leads offline, View leads per salesperson, Take notes and answer qualifying questions, Export leads in multiple formats, Monitor booth traffic with Location Services/Bluetooth, Aggregate lead data with Optium readers

**Features:** Vision Pro support

**In-app purchases:** none


### CTA Guidebook

[App page](https://appshunter.io/ios/app/cta-guidebook/id1319514951)

**Features:** Apple Wallet, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is SWAP by Maritz free?

SWAP by Maritz is free to download, with no in-app purchases.

### Is CTA Guidebook free?

CTA Guidebook is free to download, with no in-app purchases.

### Do SWAP by Maritz or CTA Guidebook have ads?

Neither SWAP by Maritz nor CTA Guidebook shows ads.

### Which is updated more often, SWAP by Maritz or CTA Guidebook?

SWAP by Maritz ships an update every 3 months, and CTA Guidebook every 8 months. Most recently, SWAP by Maritz was updated on October 27, 2026 and CTA Guidebook on October 12, 2026.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*