# SWAP by Maritz vs Captello

The clearest difference is rating: Captello at 4.6 against SWAP by Maritz's 2.8. Captello also leads on update cadence (every 2 weeks vs every 3 months) and review sentiment (90% vs 65%). On price, ads, in-app purchases and device support there is nothing between them.

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

Captello holds the better App Store score, 4.6 against 2.8. That said, the two scores are not equally well evidenced: Captello has 445 ratings behind it against 30, so its average is the more settled of the two. Written reviews point the same way: 65% of SWAP by Maritz's written reviews are positive against 90% of Captello's.

SWAP by Maritz ships an update every 3 months, Captello every 2 weeks. The most recent releases landed on October 19, 2026 and October 22, 2026 respectively.

## The numbers

| Metric | SWAP by Maritz | Captello |
| --- | --- | --- |
| Price | Free | Free |
| Rating | [2.8 (30 ratings)](https://appshunter.io/ios/app/swap-by-maritz/id400524843/reviews) | **[4.6 (445 ratings)](https://appshunter.io/ios/app/captello/id1488760501/reviews)** |
| Number of ratings | 30 | **445** |
| Positive reviews | 64.7% of reviews | **90.0% of reviews** |
| In-app purchases | No | No |
| Ads | No | No |
| Update frequency | Every 3 months | **Every 2 weeks** |
| Monetization | Ad-supported | **Free** |
| Size | 9 MB | 89 MB |
| Requires iOS | 15.6 | **15.0** |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Age rating | 4+ | 4+ |
| Developer | [Maritz Global Events - AT&L Inc.](https://appshunter.io/developer/400524847) | [Lead Liaison](https://appshunter.io/developer/1035686875) |

## What reviewers say

### SWAP by Maritz

[App page](https://appshunter.io/ios/app/swap-by-maritz/id400524843)

This app facilitates sales lead retrieval for trade shows and events. It allows exhibitors to capture, manage, and export leads directly from their smartphones, even offline. The system also provides productivity insights for sales teams.

**Highlights:** Capture leads offline, View leads per salesperson, Take notes and answer qualifying questions, Export leads in multiple formats, Monitor booth traffic with Location Services/Bluetooth, Aggregate lead data with Optium readers

**Features:** Vision Pro support

**In-app purchases:** none


### Captello

[App page](https://appshunter.io/ios/app/captello/id1488760501)

Capture leads efficiently at events and for outside sales. Syncs with CRMs for automated nurturing. Features include business card scanning, live form capture, and offline functionality.

**Highlights:** Mobile lead capture, CRM and Marketing Automation integration, Automatic lead nurturing, Live form capture, Business card transcription, Kiosk Mode, Badge scanning

**Features:** macOS Compatibility, Apple Wallet, Vision Pro support

**In-app purchases:** none


## Frequently asked questions

### Is SWAP by Maritz free?

SWAP by Maritz is free to download, with no in-app purchases.

### Is Captello free?

Captello is free to download, with no in-app purchases.

### Which has better reviews, SWAP by Maritz or Captello?

Captello is rated higher. SWAP by Maritz averages 2.8 out of 5 from 30 ratings, while Captello averages 4.6 from 445 ratings.

### Do SWAP by Maritz or Captello have ads?

Neither SWAP by Maritz nor Captello shows ads.

### Which is updated more often, SWAP by Maritz or Captello?

SWAP by Maritz ships an update every 3 months, and Captello every 2 weeks. Most recently, SWAP by Maritz was updated on October 19, 2026 and Captello on October 22, 2026.

---

*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*