# Virtual Tags vs HipSmile

The clearest difference is in-app purchases: HipSmile at none against Virtual Tags's 2. HipSmile also leads on iOS requirement (14.0.0 vs 16.2). On price, update cadence, ads and device support there is nothing between them.

Both are free to download. Virtual Tags sells 2 one-off in-app purchases. HipSmile asks for nothing beyond the download.

Virtual Tags ships an update every 10 days, HipSmile fortnightly. The most recent releases landed on September 28, 2026 and October 9, 2026 respectively.

## The numbers

| Metric | Virtual Tags | HipSmile |
| --- | --- | --- |
| Price | Free | Free |
| Positive reviews | 86.7% of reviews | — |
| In-app purchases | Yes | **No** |
| Ads | No | No |
| Update frequency | **Every 10 days** | Fortnightly |
| Monetization | Free with in-app purchases | — |
| Size | 11 MB | 96 MB |
| Requires iOS | 16.2 | **14.0.0** |
| Devices | iPhone, iPad | **iPhone, iPad, iPod** |
| Age rating | 4+ | 17+ |
| Developer | [Fabrizio Bartolomucci](https://appshunter.io/developer/406836752) | [Pilatusweb](https://appshunter.io/developer/1554564529) |

## What reviewers say

### Virtual Tags

[App page](https://appshunter.io/ios/app/virtual-tags/id406836749)

This app allows users to leave geo-referenced messages and share content in augmented reality. Users can create virtual tags at specific locations, allowing others to discover and interact with them. It supports sharing images, advertising activities, and organizing games with other users.

**Highlights:** Augmented reality messaging, Geo-referenced tags, Share images in AR, Virtual advertising banners, Location-based check-ins, Multiplayer games

**Features:** macOS Compatibility, Siri integration

**In-app purchases (2)**

| Purchase | Price | Billing |
| --- | --- | --- |
| Over the Top Banners | $1.99 | one-time |
| Images in the Clouds allowance | $2.99 | one-time |


### HipSmile

[App page](https://appshunter.io/ios/app/hipsmile/id1572601974)

**Features:** macOS Compatibility

**In-app purchases:** none


## Frequently asked questions

### Is Virtual Tags free?

Virtual Tags is free to download, with in-app purchases available.

### Is HipSmile free?

HipSmile is free to download, with no in-app purchases.

### Do Virtual Tags or HipSmile have ads?

Neither Virtual Tags nor HipSmile shows ads.

### Which is updated more often, Virtual Tags or HipSmile?

Virtual Tags ships an update every 10 days, and HipSmile fortnightly. Most recently, Virtual Tags was updated on September 28, 2026 and HipSmile on October 9, 2026.

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*Compared by [AppsHunter](https://appshunter.io/) from daily US App Store data. Review summaries are generated from verbatim App Store reviews.*